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0:00Joseph Pulitzer is better known today for the prize that bears his name than his contributions to history.
0:06That's a shame.
0:07In the 19th century, when America became an industrial nation and Carnegie provided the steel, Rockefeller the oil, Morgan the money, and Vanderbilt the railroads, Joseph Pulitzer was the midwife to the birth of the modern mass media.
0:21What he accomplished was as significant in his time as the creation of television would be in the 20th century, and it remains deeply relevant in today's information age.
0:31Pulitzer's lasting achievement was to transform American journalism into a medium of mass consumption and immense influence.
0:39He accomplished this by being the first media tycoon to recognize the vast social changes that the Industrial Revolution triggered and by harnessing all the converging elements of entertainment, technology, business, and demographics.
0:54This accomplishment alone would make him worthy of a biography.
0:58His fascinating life, however, makes him an irresistible subject.
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