How to (Actually) Build Culture in Your Business in 2026
May 31, 2026 · 17 min · YouTube
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EP · The GaryVee Audio Experience · How to (Actually) Build Culture in Your Business in 202616:44
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0:00What is the intent of the actual leader?
0:02Does the actual leader give any craps about their people?
0:06Or is it all about selfish need for them to maximize all the money for themselves and buy whatever they need to buy to close the gap of their insecurities?
0:15This is the Gary Vee audio experience.
0:20I'm Chris.
0:20You know Andrew.
0:21This is Brian over here.
0:27Please.
0:28Keep it productive.
0:29Okay, great.
0:30We're in the self-storage industry, fairly commoditized industry.
0:37What do you think the best way for a fairly commoditized industry to go about building a culture?
0:45A culture?
0:46An internal culture?
0:48Yeah.
0:49It's the best way to get that started.
0:51And do you think it's valuable for a commodity like self-storage?
0:55Yeah, I mean, I would argue most businesses are actually a commodity.
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