Social Media is Dead.

0:00If we just use common sense, I have a funny feeling that a lot of people would realize a shocking, almost nerve-wracking amount of human attention is on this device.

0:10And when you look at this device, the shocking percentage of what's being consumed outside of gaming is social media content outside of streaming television and gaming.

0:20This is the Gary Vee audio experience.

0:24Hello, San Antonio.

0:27This is not exactly where I thought I would be this evening as a diehard Knicks fan, but very honored to be here.

0:36And I'm a well-parented individual, so you keep your commitments regardless of the outcome.

0:40So it's a real pleasure to be with all of you, especially this crew, because looking at the people that are attending this conference, there's a lot to touch on that I think is very relevant to a lot of the different microgroups of people that are in here.

0:58I'm going to give you a little context of how my career went, because it will really foundationally start everything I'm about to talk about.