Why Attention is the #1 Asset in Business
May 23, 2026 · 9 min
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asr · 1,848 words · docs
0:00So many people that have become wildly successful and that have sustained even their careers, it's because they have been nimble and they have ebb and flow through anything that's new and fresh.
0:08They didn't turn against it.
0:10It is, the story is old as time.
0:11The biggest rock bands in the world, when MTV came out, refused to give their music videos to MTV because they thought it was giving away music for free.
0:20But Madonna and Prince and Michael Jackson and Twisted Sister and Duran Duran knew the opposite.
0:25And within three years, they were the most famous artists in the world.
0:28And so, yeah, I think, again, when you dig in to hold, uphold yesterday, you always lose.
0:35It doesn't mean there aren't great things about yesterday.
0:37There's romantic things.
0:38We see all the content.
0:39Why the 80s were great?
0:41Sure.
0:42And when you think back to your childhood, it's always simpler and all that.
0:46But in business, if you are fighting the truth of where reality is, that is a losing formula.
0:54This is the Gary Vee audio experience.
0:58We say good morning to Gary Vaynerchuk.
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