Coca-Cola, a beverage brand (coca-cola.com), is one of the podcast advertisers podintel tracks. In the last six months Coca-Cola sponsored 5 episodes across 3 podcasts, a total of 6 ad placements, most often on SmartLess, The Bill Simmons Podcast and Mind Pump: Raw Fitness Truth. 33% of those ads were host-read and 67% were dynamically inserted. The most recent Coca-Cola podcast ad aired Aug 24, 2026.
Use this page to see which podcast audience Coca-Cola buys, the offer and landing page it runs on each podcast, example ad reads from the transcripts, which hosting networks carry its ads, and which competing brands sponsor the same podcasts. Everything is counted from the audio; nothing is estimated.
Latest placement
Podcasts Coca-Cola sponsors
Every Coca-Cola podcast ad
| Date | Show | Episode | At | Type | Code | URL |
|---|---|---|---|---|---|---|
| Aug 24, 2026 | SmartLess | "Sandra Bullock" | 0:00 | inserted pre-roll | indeed.com/podcast | |
| Aug 24, 2026 | SmartLess | "Sandra Bullock" | 24:29 | inserted mid-roll | standards.shop | |
| Jul 13, 2026 | SmartLess | "Olivia Wilde" | 45:50 | inserted mid-roll | wellsfargo.com/autograph | |
| Jul 10, 2026 | The Bill Simmons Podcast | Kawhi in Flux, Embiid’s Next Team, Jaylen vs. Advanced Numbers, and a Mini-Mailbag With Joe House | 6:07 | host read mid-roll | ||
| Jun 19, 2026 | Mind Pump: Raw Fitness Truth | 2883: The 5 Most Popular Workout Styles Ranked (Pros, Cons and Who Should Do Each) | 45:08 | host read mid-roll | ||
| May 11, 2026 | SmartLess | "Kareem Rahma" | 46:53 | inserted mid-roll | indeed.com/podcast |
How Coca-Cola advertises on podcasts
host-read sponsorships. 67% dynamically inserted ads.
mid-roll · 17% pre-roll · 0% post-roll.
interview 83% · health 17%
most common landing page. One URL per show for attribution.
Coca-Cola's podcast advertising is mostly dynamically inserted: the same pre-produced spot is stitched into many shows by the hosting platform, so the buy is closer to programmatic audio than to a sponsorship. Most placements ran on shows hosted by Simplecast, Megaphone (Spotify) and Libsyn. podintel does not estimate spend; the figures here are placements actually heard in the audio.
Coca-Cola podcast sponsorships by show
Every podcast where Coca-Cola ads were heard, with the landing page and promo code used on that show. The vanity URL tells you which shows are on a direct-response deal.
| Podcast | Placements | Host-read / inserted | Offer URL | Code | First seen | Last seen |
|---|---|---|---|---|---|---|
| SmartLess | 4 | 0 / 4 | indeed.com/podcast | May 11, 2026 | Aug 24, 2026 | |
| The Bill Simmons Podcast | 1 | 1 / 0 | Jul 10, 2026 | Jul 10, 2026 | ||
| Mind Pump: Raw Fitness Truth | 1 | 1 / 0 | Jun 19, 2026 | Jun 19, 2026 |
What a Coca-Cola podcast ad sounds like
Host-read Coca-Cola ads quoted from episode transcripts: the hook, the pitch and the offer. Click through for the full read in context.
“Like if the sponsor was Coca-Cola and Coca-Cola has an agreement with the Clippers and has an agreement with the league and does sponsorships and says, we also want you, Kawhi Leonard, to be a spokesperson for Coca-Cola and we're not going to make you come do anything. You know, it doesn't work out.”
“on i want to see how much cocaine was in the original coca-cola yeah like is it like are you getting are you who needs caffeine dude well i mean i had coke i had caffeine in it it wouldn't it wouldn't be profitable to had a lot bro come on huh but it was an eight remember this is back then eight to ten five to ten mil to nine milligrams of cocaine per serving i don't know i don't know my cocaine is that a lot of lookie…”
Brands buying the same shows
Advertisers that overlap with Coca-Cola on the most podcasts.
Other beverage advertisers
Coca-Cola's competitors on podcasts, by placements.
- Trade Coffee 208 placements
- Athletic Brewing 32 placements
- Michelob Ultra 22 placements
- Pique 17 placements
- Celsius 10 placements
- Mud\Wtr 8 placements
- Olipop 6 placements
- Pepsi 5 placements
Coca-Cola podcast advertising FAQ
Which podcasts does Coca-Cola sponsor?
Coca-Cola has run 6 ad placements across 3 podcasts tracked by podintel, including SmartLess, The Bill Simmons Podcast and Mind Pump: Raw Fitness Truth. The full table on this page lists every show with first and last seen dates and the offer used on each.
Are Coca-Cola podcast ads host-read or dynamically inserted?
33% of Coca-Cola placements are host-read and 67% are dynamically inserted. 83% run as mid-roll ads.
What is the Coca-Cola podcast promo code?
Coca-Cola uses a different offer per show. The most common landing page is indeed.com/podcast. The show table lists the code and URL for each podcast.
How much does Coca-Cola spend on podcast advertising?
podintel does not estimate spend. We count actual placements heard in episodes: 6 in the last six months across 3 shows, with 2 in 2026-08. Spend estimates from other sources multiply assumed CPMs by assumed downloads; placements are what actually aired.
What kind of podcasts does Coca-Cola advertise on?
Mostly interview and health podcasts, largely on shows hosted by Simplecast and Megaphone (Spotify). Brands that buy the same shows include Box, Square, Whole Foods Market and Chevrolet.