Lululemon, a apparel brand (lululemon.com), is one of the podcast advertisers podintel tracks. In the last six months Lululemon sponsored 74 episodes across 11 podcasts, a total of 113 ad placements, most often on On Purpose with Jay Shetty, Happier with Gretchen Rubin, The Genius Life and Candace. 33% of those ads were host-read and 67% were dynamically inserted. The most recent Lululemon podcast ad aired Sep 17, 2026.
Use this page to see which podcast audience Lululemon buys, the offer and landing page it runs on each podcast, example ad reads from the transcripts, which hosting networks carry its ads, and which competing brands sponsor the same podcasts. Everything is counted from the audio; nothing is estimated.
Latest placement
Podcasts Lululemon sponsors
Every Lululemon podcast ad
How Lululemon advertises on podcasts
host-read sponsorships. 67% dynamically inserted ads.
mid-roll · 13% pre-roll · 65% post-roll.
self development 58% · health 28% · interview 11%
most common landing page, code PODCAST. One URL per show for attribution.
Lululemon's podcast advertising is mostly dynamically inserted: the same pre-produced spot is stitched into many shows by the hosting platform, so the buy is closer to programmatic audio than to a sponsorship. Most placements ran on shows hosted by Megaphone (Spotify), Libsyn and Art19 (Wondery/Amazon). podintel does not estimate spend; the figures here are placements actually heard in the audio.
Lululemon podcast sponsorships by show
Every podcast where Lululemon ads were heard, with the landing page and promo code used on that show. The vanity URL tells you which shows are on a direct-response deal.
| Podcast | Placements | Host-read / inserted | Offer URL | Code | First seen | Last seen |
|---|---|---|---|---|---|---|
| On Purpose with Jay Shetty | 28 | 15 / 13 | lululemon.com | Mar 20, 2026 | Sep 4, 2026 | |
| Happier with Gretchen Rubin | 26 | 8 / 18 | lululemon.com | Mar 25, 2026 | Sep 14, 2026 | |
| The Genius Life | 18 | 8 / 10 | lululemon.com | Mar 25, 2026 | Sep 9, 2026 | |
| Candace | 12 | 0 / 12 | lululemon.com | May 1, 2026 | Jul 24, 2026 | |
| Optimal Living Daily - Personal Development and Self-Improvement | 10 | 1 / 9 | lululemon.com | Mar 22, 2026 | Mar 29, 2026 | |
| Mind Pump: Raw Fitness Truth | 5 | 0 / 5 | zenny.com/podcast | PODCAST | Apr 8, 2026 | Aug 10, 2026 |
| Girls Gotta Eat | 4 | 2 / 2 | lululemon.com | May 4, 2026 | Sep 17, 2026 | |
| The mindbodygreen Podcast | 4 | 0 / 4 | lululemon.com | Jun 7, 2026 | Sep 6, 2026 | |
| Chasing Life with Dr. Sanjay Gupta | 3 | 1 / 2 | lululemon.com | Apr 3, 2026 | Jun 23, 2026 | |
| Pursuit of Wellness | 2 | 1 / 1 | lululemon.com | Mar 30, 2026 | May 1, 2026 | |
| The Jordan Harbinger Show | 1 | 1 / 0 | Apr 24, 2026 | Apr 24, 2026 |
What a Lululemon podcast ad sounds like
Host-read Lululemon ads quoted from episode transcripts: the hook, the pitch and the offer. Click through for the full read in context.
“And Lululemon, get new styles from the fall collection and free returns at lululemon.com. So we are going to kick it off with a sports report.”
“And new pieces from Lululemon's Fall Drop are an inspiration to push your goals and elevate your routines. As your calendar fills, easy-to-layer styles meet the demands of your day. And as you challenge yourself to try even more, versatile sets transition with you. The Lululemon Fall lineup brings new levels of comfort and confidence, whether you're starting something fresh or starting something over. Check out the latest arrivals in-store and on lululemon.com now.”
“And new pieces from Lululemon's Fall Drop are an inspiration to push your goals and elevate your routines. As your calendar fills, easy-to-layer styles meet the demands of your day. And as you challenge yourself to try even more, versatile sets transition with you. The Lululemon Fall lineup brings new levels of comfort and confidence, whether you're starting something fresh or starting something over. Check out the latest arrivals in store and on Lululemon.com now. On any journey using Uber, it helps to know you're getting into the right car.”
“And new pieces from Lululemon's Fall Drop are an inspiration to push your goals and elevate your routines. As your calendar fills, easy-to-layer styles meet the demands of your day. And as you challenge yourself to try even more, versatile sets transition with you. The Lululemon Fall lineup brings new levels of comfort and confidence, whether you're starting something fresh or starting something over.”
“Check out the latest arrivals in store and on Lululemon.com now. On any journey using Uber, it helps you know you're getting into the right car.”
“And it's like $15 when you spend $100 at Lululemon or whatever. There's a million of them. Well, not a million. There's some weeks there's 50. Other weeks there's 10. And I was like, oh, I never signed up for these. And you have to activate them or they won't work when you buy something at Lululemon. Like it's not automatic. So if you go to Lululemon and you don't have the offer activated, you spend $100, you spend $100. But if you activated this offer, you get that $10…”
Brands buying the same shows
Advertisers that overlap with Lululemon on the most podcasts.
- Uber 9 shared podcasts · consumer app
- Box 8 shared podcasts · b2b
- Shopify 8 shared podcasts · ecommerce software
- McDonald's 7 shared podcasts · food
- Mint Mobile 7 shared podcasts · telecom
- LinkedIn 7 shared podcasts · b2b
- Hilton 6 shared podcasts · travel
- Wayfair 6 shared podcasts · home
Other apparel advertisers
Lululemon's competitors on podcasts, by placements.
- Quince 560 placements
- Abercrombie & Fitch 137 placements
- Crocs 39 placements
- FIGS 33 placements
- L.L.Bean 22 placements
- Gap 21 placements
- Bombas 20 placements
- American Eagle 19 placements
Lululemon podcast advertising FAQ
Which podcasts does Lululemon sponsor?
Lululemon has run 113 ad placements across 11 podcasts tracked by podintel, including On Purpose with Jay Shetty, Happier with Gretchen Rubin, The Genius Life, Candace and Optimal Living Daily - Personal Development and Self-Improvement. The full table on this page lists every show with first and last seen dates and the offer used on each.
Are Lululemon podcast ads host-read or dynamically inserted?
33% of Lululemon placements are host-read and 67% are dynamically inserted. 21% run as mid-roll ads.
What is the Lululemon podcast promo code?
Lululemon uses a different offer per show. The most common landing page is lululemon.com and the most common promo code is PODCAST. The show table lists the code and URL for each podcast.
How much does Lululemon spend on podcast advertising?
podintel does not estimate spend. We count actual placements heard in episodes: 113 in the last six months across 11 shows, with 8 in 2026-09. Spend estimates from other sources multiply assumed CPMs by assumed downloads; placements are what actually aired.
What kind of podcasts does Lululemon advertise on?
Mostly self development, health and interview podcasts, largely on shows hosted by Megaphone (Spotify) and Libsyn. Brands that buy the same shows include Uber, Box, Shopify and McDonald's.