Sleep Number, a sleep brand (sleepnumber.com), is one of the podcast advertisers podintel tracks. In the last six months Sleep Number sponsored 51 episodes across 7 podcasts, a total of 72 ad placements, most often on The Diary Of A CEO with Steven Bartlett, The Jordan Harbinger Show, Tom Bilyeu's Impact Theory and The School of Greatness. 0% of those ads were host-read and 100% were dynamically inserted. The most recent Sleep Number podcast ad aired Sep 25, 2026.
Use this page to see which podcast audience Sleep Number buys, the offer and landing page it runs on each podcast, example ad reads from the transcripts, which hosting networks carry its ads, and which competing brands sponsor the same podcasts. Everything is counted from the audio; nothing is estimated.
Latest placement
Every Sleep Number podcast ad
How Sleep Number advertises on podcasts
host-read sponsorships. 100% dynamically inserted ads.
mid-roll · 46% pre-roll · 28% post-roll.
self development 99% · lifestyle 1%
most common landing page. One URL per show for attribution.
Sleep Number's podcast advertising is mostly dynamically inserted: the same pre-produced spot is stitched into many shows by the hosting platform, so the buy is closer to programmatic audio than to a sponsorship. Most placements ran on shows hosted by Art19 (Wondery/Amazon), Flightcast and Simplecast. podintel does not estimate spend; the figures here are placements actually heard in the audio.
Sleep Number podcast sponsorships by show
Every podcast where Sleep Number ads were heard, with the landing page and promo code used on that show. The vanity URL tells you which shows are on a direct-response deal.
| Podcast | Placements | Host-read / inserted | Offer URL | Code | First seen | Last seen |
|---|---|---|---|---|---|---|
| The Diary Of A CEO with Steven Bartlett | 24 | 0 / 24 | Mar 26, 2026 | Sep 25, 2026 | ||
| The Jordan Harbinger Show | 17 | 0 / 17 | qvc.com | Mar 17, 2026 | Sep 13, 2026 | |
| Tom Bilyeu's Impact Theory | 16 | 0 / 16 | Apr 6, 2026 | Sep 22, 2026 | ||
| The School of Greatness | 7 | 0 / 7 | Apr 8, 2026 | Sep 21, 2026 | ||
| The Mindset Mentor | 5 | 0 / 5 | capital.com | Mar 20, 2026 | Jun 17, 2026 | |
| The Mel Robbins Podcast | 2 | 0 / 2 | Jun 20, 2026 | Jun 20, 2026 | ||
| Call Her Daddy | 1 | 0 / 1 | Apr 24, 2026 | Apr 24, 2026 |
Brands buying the same shows
Advertisers that overlap with Sleep Number on the most podcasts.
- Toyota 5 shared podcasts · auto
- Trade Coffee 5 shared podcasts · beverage
- Shopify 5 shared podcasts · ecommerce software
- BetterHelp 5 shared podcasts · mental health
- Square 4 shared podcasts · b2b
- FIGS 4 shared podcasts · apparel
- Wayfair 4 shared podcasts · home
- Walmart Business 4 shared podcasts · retail
Other sleep advertisers
Sleep Number's competitors on podcasts, by placements.
- Eight Sleep 156 placements
- Helix Sleep 84 placements
- Avocado Green Mattress 20 placements
- Tempur-Pedic 19 placements
- Birch 12 placements
- Nectar 9 placements
- Casper 3 placements
- Blissy 3 placements
Sleep Number podcast advertising FAQ
Which podcasts does Sleep Number sponsor?
Sleep Number has run 72 ad placements across 7 podcasts tracked by podintel, including The Diary Of A CEO with Steven Bartlett, The Jordan Harbinger Show, Tom Bilyeu's Impact Theory, The School of Greatness and The Mindset Mentor. The full table on this page lists every show with first and last seen dates and the offer used on each.
Are Sleep Number podcast ads host-read or dynamically inserted?
0% of Sleep Number placements are host-read and 100% are dynamically inserted. 26% run as mid-roll ads.
What is the Sleep Number podcast promo code?
Sleep Number uses a different offer per show. The most common landing page is capital.com. The show table lists the code and URL for each podcast.
How much does Sleep Number spend on podcast advertising?
podintel does not estimate spend. We count actual placements heard in episodes: 72 in the last six months across 7 shows, with 8 in 2026-09. Spend estimates from other sources multiply assumed CPMs by assumed downloads; placements are what actually aired.
What kind of podcasts does Sleep Number advertise on?
Mostly self development and lifestyle podcasts, largely on shows hosted by Art19 (Wondery/Amazon) and Flightcast. Brands that buy the same shows include Toyota, Trade Coffee, Shopify and BetterHelp.






