Eight Sleep, a sleep brand (eightsleep.com), is one of the podcast advertisers podintel tracks. In the last six months Eight Sleep sponsored 130 episodes across 11 podcasts, a total of 156 ad placements, most often on The Joe Rogan Experience, Modern Wisdom, Huberman Lab and The Tim Ferriss Show. 85% of those ads were host-read and 15% were dynamically inserted. The most recent Eight Sleep podcast ad aired Sep 24, 2026.
Use this page to see which podcast audience Eight Sleep buys, the offer and landing page it runs on each podcast, example ad reads from the transcripts, which hosting networks carry its ads, and which competing brands sponsor the same podcasts. Everything is counted from the audio; nothing is estimated.
Latest placement
Podcasts Eight Sleep sponsors
Every Eight Sleep podcast ad
How Eight Sleep advertises on podcasts
host-read sponsorships. 15% dynamically inserted ads.
mid-roll · 4% pre-roll · 8% post-roll.
self development 32% · interview 32% · health 30%
most common landing page, code ROGAN. One URL per show for attribution.
Eight Sleep's podcast advertising is mostly host-read: the host delivers the pitch and a show-specific landing page, the classic direct-response podcast sponsorship. Most placements ran on shows hosted by Megaphone (Spotify), Art19 (Wondery/Amazon) and Libsyn. podintel does not estimate spend; the figures here are placements actually heard in the audio.
Eight Sleep podcast sponsorships by show
Every podcast where Eight Sleep ads were heard, with the landing page and promo code used on that show. The vanity URL tells you which shows are on a direct-response deal.
| Podcast | Placements | Host-read / inserted | Offer URL | Code | First seen | Last seen |
|---|---|---|---|---|---|---|
| The Joe Rogan Experience | 50 | 31 / 19 | 8sleep.com/rogan | ROGAN | Apr 1, 2026 | Sep 16, 2026 |
| Modern Wisdom | 32 | 32 / 0 | 8sleep.com/modern | MODERNWISDOM | Mar 30, 2026 | Sep 10, 2026 |
| Huberman Lab | 29 | 29 / 0 | 8sleep.com/huberman | Apr 2, 2026 | Sep 17, 2026 | |
| The Tim Ferriss Show | 14 | 14 / 0 | 8sleep.com/tim | TIM | Apr 23, 2026 | Sep 24, 2026 |
| Mind Pump: Raw Fitness Truth | 8 | 8 / 0 | 8sleep.com | MINDPUMP | Mar 21, 2026 | Aug 1, 2026 |
| The Proof with Simon Hill | 7 | 7 / 0 | eightsleep.com | THEPROOF | Jun 22, 2026 | Sep 14, 2026 |
| The Prof G Pod with Scott Galloway | 7 | 4 / 3 | engine.com/box | Mar 19, 2026 | May 11, 2026 | |
| The Diary Of A CEO with Steven Bartlett | 4 | 4 / 0 | 8sleep.com/stephen | STEPHEN | Jun 29, 2026 | Jul 16, 2026 |
| The Rich Roll Podcast | 3 | 3 / 0 | eatsleep.com/richroll | RICHROLL | Jun 29, 2026 | Aug 31, 2026 |
| Pivot | 1 | 0 / 1 | engine.com/box | May 5, 2026 | May 5, 2026 | |
| All-In with Chamath, Jason, Sacks & Friedberg | 1 | 1 / 0 | 8sleep.com/all | ALLIN | Mar 26, 2026 | Mar 26, 2026 |
What a Eight Sleep podcast ad sounds like
Host-read Eight Sleep ads quoted from episode transcripts: the hook, the pitch and the offer. Click through for the full read in context.
“things: the snow couple nights being generally cool year-round, and then the eight-sleep Pod5, which regulates the temperature under my sheets to maximize deep sleep. Pod 5 is a smart mattress cover that goes right over your existing setup, and it cools or heats each side of the bed anywhere from 55 to 110 degrees, and then holds you there all night. It also tracks your sleep and recovery automatically, and quietly tunes the temperature over time to what actually works for your unique body. And in July, when the…”
“Use my code theproof at eightsleep.com forward slash theproof for up to $350 off. You get 30 days to try it at home and return it if you don't love it. Again, that's code theproof at eightsleep.com forward slash theproof. Relatively compared to the other things we're talking about, like if someone is overweight and has excessive fat in their liver, losing weight, and then some of those different calorie-independent dietary strategies, you're saying those are going to shift the needle a lot more.”
“This episode is brought to you by eight sleep. Okay, when it comes to sleep, I've got to have the right temperature dialed in. Depending on the time of year, that might be ripping hot. I'm talking volcanic or igloo levels of iciness. The point is, I need the temperature to be just right so I can get deep sleep, the kind of sleep that drives real recovery. And luckily, 8 Sleep is all about giving you the best sleep possible. Their new Pod 5 Smart Mattress Cover is designed…”
“Here's what the Eight Sleep Pod does. It monitors your body while you're sleeping. And with their AI, it adjusts the temperature for you using billions and billions and billions of hours of sleep data. And members have reported... up to a 34% deeper sleep and falling asleep up to 44% faster. Me and my fiancé, Melanie, sleep on different parts of the bed and it adjusts my part of the bed to my body and her part of the bed to her body. So if you want to learn…”
“Get yourself an eight sleep. Go to eight sleep.com forward slash mind pump. That link will get you up to $350 off the Pod 5 Ultra. We also have a sale.”
“That's spelled out E-I-G-H-T, eight sleep.com slash Tim and use code TIM for $350 off of the pod five. With their 30-day trial and free returns, you can try it out risk-free.”
Brands buying the same shows
Advertisers that overlap with Eight Sleep on the most podcasts.
- Box 7 shared podcasts · b2b
- ConvertKit 7 shared podcasts · creator tools
- Function Health 7 shared podcasts · health testing
- AG1 7 shared podcasts · supplements
- Wayfair 6 shared podcasts · home
- Trade Coffee 6 shared podcasts · beverage
- Shopify 6 shared podcasts · ecommerce software
- Gap 5 shared podcasts · apparel
Other sleep advertisers
Eight Sleep's competitors on podcasts, by placements.
- Helix Sleep 84 placements
- Sleep Number 72 placements
- Avocado Green Mattress 20 placements
- Tempur-Pedic 19 placements
- Birch 12 placements
- Nectar 9 placements
- Casper 3 placements
- Blissy 3 placements
Eight Sleep podcast advertising FAQ
Which podcasts does Eight Sleep sponsor?
Eight Sleep has run 156 ad placements across 11 podcasts tracked by podintel, including The Joe Rogan Experience, Modern Wisdom, Huberman Lab, The Tim Ferriss Show and Mind Pump: Raw Fitness Truth. The full table on this page lists every show with first and last seen dates and the offer used on each.
Are Eight Sleep podcast ads host-read or dynamically inserted?
85% of Eight Sleep placements are host-read and 15% are dynamically inserted. 87% run as mid-roll ads.
What is the Eight Sleep podcast promo code?
Eight Sleep uses a different offer per show. The most common landing page is 8sleep.com/rogan and the most common promo code is ROGAN. The show table lists the code and URL for each podcast.
How much does Eight Sleep spend on podcast advertising?
podintel does not estimate spend. We count actual placements heard in episodes: 156 in the last six months across 11 shows, with 10 in 2026-09. Spend estimates from other sources multiply assumed CPMs by assumed downloads; placements are what actually aired.
What kind of podcasts does Eight Sleep advertise on?
Mostly self development, interview and health podcasts, largely on shows hosted by Megaphone (Spotify) and Art19 (Wondery/Amazon). Brands that buy the same shows include Box, ConvertKit, Function Health and AG1.