Whatnot, a marketplace brand (whatnot.com), is one of the podcast advertisers podintel tracks. In the last six months Whatnot sponsored 10 episodes across 4 podcasts, a total of 11 ad placements, most often on Crime Junkie, Girls Gotta Eat, The Jordan Harbinger Show and Dhru Purohit Show. 91% of those ads were host-read and 9% were dynamically inserted. The most recent Whatnot podcast ad aired Sep 17, 2026.
Use this page to see which podcast audience Whatnot buys, the offer and landing page it runs on each podcast, example ad reads from the transcripts, which hosting networks carry its ads, and which competing brands sponsor the same podcasts. Everything is counted from the audio; nothing is estimated.
Latest placement
Every Whatnot podcast ad
How Whatnot advertises on podcasts
host-read sponsorships. 9% dynamically inserted ads.
mid-roll · 0% pre-roll · 0% post-roll.
interview 36% · lifestyle 36% · self development 18%
most common landing page, code DREW. One URL per show for attribution.
Whatnot's podcast advertising is mostly host-read: the host delivers the pitch and a show-specific landing page, the classic direct-response podcast sponsorship. Most placements ran on shows hosted by Megaphone (Spotify), Simplecast and Art19 (Wondery/Amazon). podintel does not estimate spend; the figures here are placements actually heard in the audio.
Whatnot podcast sponsorships by show
Every podcast where Whatnot ads were heard, with the landing page and promo code used on that show. The vanity URL tells you which shows are on a direct-response deal.
| Podcast | Placements | Host-read / inserted | Offer URL | Code | First seen | Last seen |
|---|---|---|---|---|---|---|
| Crime Junkie | 4 | 3 / 1 | wayfair.com | Apr 27, 2026 | Aug 24, 2026 | |
| Girls Gotta Eat | 4 | 4 / 0 | helixleep.com/gge | GGE | Jun 8, 2026 | Aug 10, 2026 |
| The Jordan Harbinger Show | 2 | 2 / 0 | Aug 14, 2026 | Sep 17, 2026 | ||
| Dhru Purohit Show | 1 | 1 / 0 | dosedaily.co/drew | DREW | Aug 12, 2026 | Aug 12, 2026 |
What a Whatnot podcast ad sounds like
Host-read Whatnot ads quoted from episode transcripts: the hook, the pitch and the offer. Click through for the full read in context.
“This episode is also sponsored by Whatnot. Jaden recently got into Pokemon cards, and we've, of course, right? And we've discovered that they're a pretty effective parenting tool. He reads a book, he gets a card, finish your homework, you eat a good dinner, suddenly he got a new currency that he takes pretty seriously. But now I'm shopping for Pokemon cards, and there's a little bit more homework than I expected, frankly. There are fakes out there, of course. I don't necessarily want to buy a huge pack for…”
“Like recently, when I spotted a designer bag on WhatNot for literally half price, watching the sellers show it up close and asking questions in real time is the real magic of WhatNot, and why other shopping apps just don't compare. Whatnot is the number one live shopping app in the country. It's a totally interactive experience where you hang out live with sellers and a community that shares your exact vibe. Plus, you'll score incredible deals on name-brand makeup, clothes, and jewelry, completely skipping the retail sticker shock. Scrolling…”
“And I share this because oftentimes people have used the calculators or whatnot and they start there and like, oh, it wasn't working for me. Like, what's wrong with me?”
“tits, if you want to put clothes on yours, okay, check out Whatnot. Whatnot. Get $20 off in free shipping on your first purchase when you download the app.”
Brands buying the same shows
Advertisers that overlap with Whatnot on the most podcasts.
- McDonald's 3 shared podcasts · food
- Mint Mobile 3 shared podcasts · telecom
- SimpliSafe 3 shared podcasts · home security
- monday.com 3 shared podcasts · b2b
- Quince 3 shared podcasts · apparel
- Shopify 3 shared podcasts · ecommerce software
- BetterHelp 3 shared podcasts · mental health
- Buyoptimizers 2 shared podcasts · auto detected
Whatnot podcast advertising FAQ
Which podcasts does Whatnot sponsor?
Whatnot has run 11 ad placements across 4 podcasts tracked by podintel, including Crime Junkie, Girls Gotta Eat, The Jordan Harbinger Show and Dhru Purohit Show. The full table on this page lists every show with first and last seen dates and the offer used on each.
Are Whatnot podcast ads host-read or dynamically inserted?
91% of Whatnot placements are host-read and 9% are dynamically inserted. 100% run as mid-roll ads.
What is the Whatnot podcast promo code?
Whatnot uses a different offer per show. The most common landing page is wayfair.com and the most common promo code is DREW. The show table lists the code and URL for each podcast.
How much does Whatnot spend on podcast advertising?
podintel does not estimate spend. We count actual placements heard in episodes: 11 in the last six months across 4 shows, with 1 in 2026-09. Spend estimates from other sources multiply assumed CPMs by assumed downloads; placements are what actually aired.
What kind of podcasts does Whatnot advertise on?
Mostly interview, lifestyle and self development podcasts, largely on shows hosted by Megaphone (Spotify) and Simplecast. Brands that buy the same shows include McDonald's, Mint Mobile, SimpliSafe and monday.com.