How to balance a two-sided marketplace, with Care.com CEO Brad Wilson

Jun 25, 2026 · 32 min

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EP · Masters of Scale · How to balance a two-sided marketplace, with Care.com CEO Brad Wilson31:51
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asr · 6,480 words · docs
0:00Global hiring is such a headache when you're building fast, but companies like 11 Labs are scaling effortlessly with Deal.
0:08They quadrupled their workforce in 2025 without hiring an HR team.
0:14Build your global team with Deal.
0:16Visit deal.com/slash MOS and start expanding your business today.
0:20That's D-E-E-L.com slash M-O-S.
0:25You know, at the end of the day, these people are here to serve and help your family and other families, and we want to make sure that they get the best and most fair pay.
0:33It may not be obvious, even for the people who are hiring the caregiver, you do have other care things in the home that you're already likely paying money for.
0:40Home care and housekeeping is one.
0:41Many people have pets, 70 million people have pets in this country.
0:44And so I can assure you, most of those caregivers would love to take some of those duties on because, again, it prevents them from having to figure out the scheduling and the calendar Tetris of going to other locations and they can actually earn those wages in the home.
0:59So it's actually a way for families in most instances to keep the cost down.
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