Inside The Viral Words That Make You Click - Etymology Nerd - #1086

0:006'7 was voted word of the year in 2025 from dictionary.com.

0:05Is that cheating?

0:06Not even a word.

0:07Doesn't mean anything.

0:08Well, you have to understand that whenever a dictionary chooses their word of the year, that's a marketing ploy by Big Dictionary to sell more dictionaries.

0:20Yes.

0:216'7, of course, is this reference where if you say it, you can go viral.

0:25That's the idea behind 6-7.

0:26That's the whole joke that this is a possibility of getting clipped, that you can cash in on the virality of it for your own game.

0:33And dictionary.com played that game, but every single person who did it also cashed in on that.

0:38There was a Connecticut House Representative, Bill Buckby, who said 6'7 on the Connecticut's state floor.

0:43And all these people are doing the exact same thing as Taylor Kinney, who is the basketball player who started the trend, and all the Gen Alpha kids who are cashing in on it, like the 6'7 kid.

0:53All of it was a ploy for virality.

0:55And it is a realization that clip farming is the future of distribution online.