Podcasts / self development

Modern Wisdom

Chris Williamson · hosted on Megaphone (Spotify)

Spotify Prefix measurementPodscribe attributionClaritas attributionMegaphone (Spotify) host
Sponsors
42
Placements
396
Episodes analysed
80
Dynamic ads
Yes

Modern Wisdom is a self development podcast from Chris Williamson, also published on YouTube as Chris Williamson, released about 3 episodes a week with episodes averaging 2h 1m. podintel has analysed 82 of the last 405 episodes of the podcast and found 396 ad placements from 42 podcast sponsors, led by Momentous, LMNT, Function Health, Eight Sleep and Athletic Brewing. Every placement below has a timestamp, the promo code and the URL the host read out, and each analysed episode has a full podcast transcript.

Life is hard. This podcast will help. Lessons from the greatest thinkers on the planet with Chris Williamson. Including guests like David Goggins, Dr Jordan Peterson, Naval Ravikant, Sam Harris, Jocko Willink, Dr Andrew Huberman, Dr Julie Smith, Steven Bartlett, Ryan Holiday, Robert Greene, Matthew McConaughey, Alain de Botton, Alex Hormozi, Tony Robbins, Chris Bumstead, Mark Manson and more.

Modern Wisdom sponsors

BrandCategoryPlacementsEpisodesHost-read / insertedFirst seenLast seen
Momentoussupplements564756 / 0Mar 19, 2026Sep 21, 2026
LMNTsupplements484848 / 0Mar 21, 2026Sep 24, 2026
Function Healthhealth testing434343 / 0Mar 21, 2026Sep 21, 2026
Eight Sleepsleep322232 / 0Mar 30, 2026Sep 10, 2026
Athletic Brewingbeverage302930 / 0Mar 21, 2026Sep 24, 2026
AG1supplements292829 / 0Mar 23, 2026Sep 21, 2026
Timelinesupplements242424 / 0Mar 28, 2026Sep 14, 2026
WHOOPwearables202020 / 0Mar 21, 2026Sep 19, 2026
Shopifyecommerce software201919 / 1Mar 19, 2026Sep 24, 2026
Rpstrengthauto_detected191919 / 0Mar 19, 2026Sep 24, 2026
Disney+media880 / 8Mar 23, 2026Sep 24, 2026
Sweetgreenfood770 / 7Mar 26, 2026Jul 25, 2026
Hingeconsumer app750 / 7Jul 18, 2026Aug 24, 2026
McDonald'sfood771 / 6Mar 30, 2026Jul 9, 2026
Gatesfoundationauto_detected550 / 5Jun 20, 2026Sep 7, 2026
Krogerretail330 / 3Jun 1, 2026Jul 4, 2026
Millenniumb2b330 / 3Jun 11, 2026Aug 3, 2026
Booking.comtravel330 / 3Apr 23, 2026Jun 8, 2026
Eight-sleepauto_detected222 / 0Jul 18, 2026Aug 6, 2026
Sleepauto_detected222 / 0Apr 9, 2026May 25, 2026
Caesarauto_detected220 / 2Jun 18, 2026Sep 17, 2026
BJ's Wholesale Clubretail211 / 1Apr 27, 2026Apr 27, 2026
Kraft Heinzfood220 / 2Apr 11, 2026Jul 13, 2026
ConvertKitcreator tools222 / 0Mar 19, 2026Mar 28, 2026
Awaytravel222 / 0Jun 15, 2026Jul 30, 2026
ChatGPTai220 / 2Aug 20, 2026Sep 12, 2026
Livemomentisauto_detected111 / 0Sep 14, 2026Sep 14, 2026
Mwmerchauto_detected111 / 0Aug 8, 2026Aug 8, 2026
Snapdragonauto_detected111 / 0Aug 29, 2026Aug 29, 2026
Marsfood111 / 0Apr 9, 2026Apr 9, 2026
Lenovotech110 / 1May 23, 2026May 23, 2026
Targetretail111 / 0Aug 1, 2026Aug 1, 2026
Wayfairhome110 / 1Aug 1, 2026Aug 1, 2026
Substackcreator tools111 / 0Jun 20, 2026Jun 20, 2026
Verizontelecom110 / 1May 21, 2026May 21, 2026
Bloom Nutritionsupplements111 / 0Mar 28, 2026Mar 28, 2026
Trade Coffeebeverage111 / 0Mar 23, 2026Mar 23, 2026
Claudeai111 / 0Apr 2, 2026Apr 2, 2026
Amazonretail110 / 1Aug 20, 2026Aug 20, 2026
Mint Mobiletelecom110 / 1Sep 19, 2026Sep 19, 2026
Stan Storecreator tools111 / 0Aug 8, 2026Aug 8, 2026
monday.comb2b111 / 0Aug 3, 2026Aug 3, 2026

Latest Modern Wisdom episodes

How ads run on Modern Wisdom

Ad load
4.8

ad placements per analysed episode, across 82 sponsored episodes.

Host-read vs inserted
86%

host-read. 14% dynamically inserted through Megaphone (Spotify), confirmed by fetching episodes as different listeners.

Placement
82%

mid-roll · 1% pre-roll · 17% post-roll. First mid-roll usually at 20:08.

Podcast advertising on Modern Wisdom is mostly host-read sponsorship: the host reads the ad, usually with a personal endorsement and a podcast-specific offer URL, which is why direct-response brands buy this podcast. We do not estimate CPM or audience size. The sponsor list, the ad load and how long each brand has stayed on the podcast are the public signals of how the podcast monetises.

Promo codes and offer URLs heard on Modern Wisdom

The vanity URL and promo code each sponsor reads on this show. These are what listeners type in, and what attribution vendors count.

SponsorOffer URLPromo code
AG1drinkag1.com/modern
Athletic Brewingathleticbrewing.com/modernMODERNWISDOM
Awaydrinklmnt.com/modernMODERN
BJ's Wholesale Clubfreyaindia.co
Booking.combooking.com
Caesarcaesar.com
ChatGPTchatgpt.com
ClaudeWRITTEN
ConvertKitMODERNWISDOM10
Eight Sleep8sleep.com/modernMODERNWISDOM
Eight-sleepeight-sleep.com/modern
Function Healthfunctionhealth.com/modernMODERNWISDOM
Gatesfoundationgatesfoundation.org/mosquito
LMNTdrinklmnt.com/modernMODERN
Lenovonow.com
Livemomentislivemomentis.com/modernMODERN
MarsMODERNWISDOM
McDonald'slivemomenous.com/modern
Millenniummlp.com/spotify
Mint Mobilemintmobile.com/switch
Momentouslivemomentous.com/modernMODERNWISDOM
Mwmerchmwmerch.com
Rpstrengthrpstrength.com/modernMODERNWISDOM
Shopifyshopify.com/modernMODERNWISDOM
Sleepsleep.com/modern
Snapdragonsnapdragon.com/laptops
Substacksuzannevanker.com
Targetmwmerch.comMODERN
Timelinetimeline.com/modernMODERNWISDOM
Trade Coffee8sleep.com/modernwisdomMODERNWISDOM
WHOOPwhoop.com/modern
Wayfairwayfair.com
monday.commonday.com

Example ad reads from the transcripts

How the sponsor reads sound on Modern Wisdom, quoted from the episode transcript. Click the date to open the full transcript at that timestamp.

“ton of sales, which is why I'm such a massive fan of Shopify. They power 10% of all e-commerce in the United States, including brands like Gymshark, Skims, Aloe, and Newtonic. Because when it comes to converting browsers into buyers, they are best in class. Their checkout's 36% better on average compared to other platforms. And with ShopPay, it can boost conversions by 50%. So upgrade your business and get the exact same checkout that we use at Newtonic with Shopify. You can sign up for a free trial period…”
Shopify · Sep 24, 2026 · at 20:15
“purchase by going to the link in the description below, heading to drinklmnt.com slash modern Muslim. That's drinklmnt.com slash modern Muslim. What's the percentage that you equate from January 6th?”
LMNT · Sep 24, 2026 · at 35:49
“app by going to the link in the description below, heading to rpstrength.com slash modern wisdom and using the code modernwisdom at checkout. That's rpstrength.com slash modern wisdom and modern wisdom. A checkout.”
Rpstrength · Sep 24, 2026 · at 1:03:33
“And that is why I'm such a huge fan of Athletic Brewing Co. Their non-alcoholic brews taste just as good as the real thing. And the best part, there's no hangover. No headaches, no more ruining your daughter's dance recital. I didn't want to stop enjoying tasty drinks. I just wanted to stop paying for it the next day. And you can too. Find Athletic Brewing Co.'s best-selling lineup at grocery or liquor stores near you or best option, get a full variety pack of four flavors shipped direct to…”
Athletic Brewing · Sep 24, 2026 · at 1:18:46

New sponsors

Brands whose first placement on Modern Wisdom is within the last 60 days.

Lapsed sponsors

Brands that advertised on Modern Wisdom before but have not appeared in the last 60 days.

Latest sponsored episodes

Modern Wisdom transcripts

82 episodes of Modern Wisdom have a full transcript on podintel (81 from our transcription, 1 from our transcription). Each one is timestamped, searchable, and has the ad segments marked so you can skip or study them. Transcripts are available as JSON, plain text and WebVTT through the API.

Shows with the same sponsors

Podcasts that share the most advertisers with Modern Wisdom. Useful for planning a buy across similar audiences.

Modern Wisdom sponsorship FAQ

Who sponsors Modern Wisdom?

podintel has matched 42 advertisers on Modern Wisdom in the last six months. The most frequent sponsors are Momentous, LMNT, Function Health, Eight Sleep and Athletic Brewing. The full list with first and last seen dates is on this page.

How many ads are in a Modern Wisdom episode?

On the 82 episodes analysed, Modern Wisdom averages 4.8 ad placements per episode. 82% of placements are mid-roll, and the first mid-roll typically starts around 20:08 into the episode.

Are Modern Wisdom ads host-read or dynamically inserted?

86% of the ad placements we found are host-read and 14% are dynamically inserted. We detected dynamic ad insertion on this show by downloading episodes as different listeners and comparing the audio, so some ads differ by listener and region.

What promo codes and URLs do Modern Wisdom sponsors use?

Sponsors send listeners to vanity URLs such as drinkag1.com/modern, athleticbrewing.com/modern and drinklmnt.com/modern and use promo codes like MODERNWISDOM, MODERN and WRITTEN. The offer table above lists every one we heard.

How do I advertise on Modern Wisdom?

podintel does not sell ads. Sponsorship inquiries go to the show's publisher, Chris Williamson, and the audio is served by Megaphone (Spotify), which handles dynamic ad insertion for the show. Use the sponsor list and ad-load data here to judge fit and to see which of your competitors already advertise on the show.

Where can I read Modern Wisdom transcripts?

Every analysed episode on podintel has a full, timestamped transcript with the ad segments marked. Open any episode from the list on this page, or pull transcripts through the API and MCP server.

Full transcripts and ad data, coming soon
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