The Man Who Made $100M Before 32: The Secret Was To Stop Letting Them Control Me | Alex Hormozi

0:00I do a $106 million launch. My mom got to see it, which is really cool. She dies four weeks later. It was just like, how am I supposed to show up right now? So I write these tweets as notes to self. I had never heard you talk like that publicly before. Yeah. I'm like, what do I need to hear right now? And I was like, I'll write that, which is like, I just have to keep fighting. And people will judge how much you love someone by how much you choose to suffer. I don't think the person that you lost probably wants you to suffer.

0:25One of the lessons that I've learned from an entrepreneurship perspective translated into life is we will get these moments of dissatisfaction or discomfort and be like, life sucks. I need to change something. But my emotional discomfort is not an adequate reason to change what I'm doing. And so there's all these other skills that are still required to be successful in business. But if I can compress 14 years of business advice, the first thing I would say is you have to decide whether you care more about your future than what other people think about your future. Like someone's version of you has to die because everything in the very beginning of entrepreneurship comes down to one thing, which is fear.

0:54And it makes sense to be afraid. It's because we want certainty. But the only way to know is to start. The second thing I've learned is that the fastest way to build a $10 million business is not the fastest way to build a $100 million business. Because focus and patience are the two enduring competitive advantages because they're so anti-human.