Advertisers / retail

Amazon
on podcasts

amazon.com · retail

Placements
30
Podcasts
20
Inserted
15
Last seen
Sep 23, 2026

Amazon, a retail brand (amazon.com), is one of the podcast advertisers podintel tracks. In the last six months Amazon sponsored 27 episodes across 20 podcasts, a total of 30 ad placements, most often on The Prof G Pod with Scott Galloway, The Rachel Hollis Podcast, Candace and The GaryVee Audio Experience. 50% of those ads were host-read and 50% were dynamically inserted. The most recent Amazon podcast ad aired Sep 23, 2026.

Use this page to see which podcast audience Amazon buys, the offer and landing page it runs on each podcast, example ad reads from the transcripts, which hosting networks carry its ads, and which competing brands sponsor the same podcasts. Everything is counted from the audio; nothing is estimated.

Latest placement

EP · The Rachel Hollis Podcast · 1018 | ASK RACH: How to Have the Hard Conversation39:34
0:00inserted
Amazon
pre-roll
28:37inserted
Amazon
mid-roll
42:33inserted
Amazon
post-roll
14:10inserted
Pepsi
mid-roll

Every Amazon podcast ad

DateShowEpisodeAtTypeCodeURL
Sep 23, 2026The Rachel Hollis Podcast1018 | ASK RACH: How to Have the Hard Conversation0:00inserted pre-roll
Sep 23, 2026The Rachel Hollis Podcast1018 | ASK RACH: How to Have the Hard Conversation28:37inserted mid-roll
Sep 23, 2026The Rachel Hollis Podcast1018 | ASK RACH: How to Have the Hard Conversation42:33inserted post-roll
Sep 19, 2026The Energy Blueprint PodcastThe Brain Science of Obesity with Dr. Stephan Guyenet1:11:01host read post-rollamazon.com
Sep 17, 2026Almost 30908. Postpartum update part 2: The gift of losing parts of yourself in motherhood6:52host read mid-rollAM30UFI
Sep 17, 2026Chasing Life with Dr. Sanjay GuptaIs AI Rewiring Your Kid’s Brain?0:00inserted pre-roll
Sep 12, 2026The Prof G Pod with Scott GallowayNo Mercy / No Malice: One Ring to Rule Them All16:00inserted post-roll
Sep 9, 2026The Prof G Pod with Scott GallowayWhat Actually Predicts Divorce, and What Women Really Want in a Partner — ft. James Sexton23:43host read mid-rollamazon.com
Aug 24, 2026The Bill Simmons PodcastDeshaun Vs. Cleveland, and a Mega-Mailbag With Joe House. Plus, UCLA’s Bob Chesney.1:12:03inserted mid-rollabercrombie.shop
Aug 20, 2026Modern WisdomJocko Willink, Matt McCusker & Jeff Dye - Mostly Wise #3 - #11392:33:12inserted post-roll
Aug 17, 2026The Prof G Pod with Scott GallowayIs SpaceX Overvalued? + What to Do When You're Not Getting Promoted16:03host read mid-rollamazon.com
Aug 14, 2026PivotTrump's Catering Truck Escape, MAGA Media, and Chelsea Handler on Joe Rogan's $82M Payday51:24host read mid-rollamazon.com
Aug 8, 2026THE ED MYLETT SHOWThe Hard Truth: Why Your Hardest Days Create Your Greatest Success | Ed Mylett1:28:36inserted post-roll
Aug 2, 2026Lenny's Podcast: Product | Career | GrowthThis CPO regrets that product management exists | Tom Verrilli (CPO of Whatnot)1:04:57host read mid-rollamazon.com
Jul 30, 2026CandaceA Strange Thing Happened At Charlie’s Funeral... Plus, A Shocking Medical Examiner Report. | Ep 36855:38inserted post-roll
Jul 21, 2026CandaceUH-OH! Navy Seal Sniper Says The Feds Are Lying. State Witness Has A TV Past… | Ep 36255:35inserted post-roll
Jul 16, 2026The Tucker Carlson ShowWhistleblower Reveals the Largest Mass Surveillance Operation in History and the Coming Slave State19:05host read mid-rollamazon.com
Jun 30, 2026The GaryVee Audio ExperienceWhy Building an IRL Business is the Greatest Opportunity in the Era of AI22:41host read mid-rollamazon.com
Jun 24, 2026On Purpose with Jay ShettyJohn Mackey: Not Sure You're on the Right Path In Your Career? (Use THIS Framework When You Feel Lost About What's Next)58:29host read mid-rollamazon.com
Jun 24, 2026Freakonomics RadioThe World Is (Still) Drowning in Sludge14:31host read mid-rollamazon.com
Jun 11, 2026The Prof G Pod with Scott GallowayThe New Rules of Power — with Anne Applebaum and Fiona Hill48:24inserted mid-rollabercrombie.shop
Jun 8, 2026The Diary Of A CEO with Steven BartlettDeath of the Middle Class: Billionaire vs Entrepreneur DEBATE - Daniel Priestley v Nick Hanauer3:17host read pre-rollamazon.com
Jun 8, 2026The Diary Of A CEO with Steven BartlettDeath of the Middle Class: Billionaire vs Entrepreneur DEBATE - Daniel Priestley v Nick Hanauer2:10:00host read mid-rollamazon.com
May 20, 2026The Genius Life577: How to Stay Calm in a World Designed to Overstimulate You | Sam Yo1:08:13inserted post-roll
Apr 14, 2026The GaryVee Audio ExperienceThe Golden Era of LinkedIn and the Power of "No"53:12host read post-rollamazon.com
Apr 7, 2026Habits and HustleEpisode 543: Dave Watumull: The One Algae Your Supplement Stack Has Always Been Missing18:50host read post-rollHUSTLE
Mar 31, 2026The Knowledge ProjectAlpha School: AI and The Future of Education | Joe Liemandt1:37:59inserted mid-roll
Mar 31, 2026Masters of ScaleThe internet is breaking. So what’s next? with Cloudflare’s Matthew Prince2:47host read mid-rollamazon.com
Mar 26, 2026The Prof G Pod with Scott GallowayHow Do We Fix America’s Tax Problem? — with Senator Cory Booker0:00inserted pre-rollabercrombie.shop
Mar 24, 2026The Prof G Pod with Scott GallowayChina Decode: Apple Doubles Down on China as Trump Blinks13:58inserted mid-rollabercrombie.shop

How Amazon advertises on podcasts

Format
50%

host-read sponsorships. 50% dynamically inserted ads.

Position
53%

mid-roll · 13% pre-roll · 33% post-roll.

Categories
self development

self development 40% · business 30% · interview 17%

Offer
amazon.com

most common landing page, code AM30UFI. One URL per show for attribution.

Placements per month
26-04
2
26-05
1
26-06
6
26-07
3
26-08
6
26-09
8

Amazon's podcast advertising is mostly host-read: the host delivers the pitch and a show-specific landing page, the classic direct-response podcast sponsorship. Most placements ran on shows hosted by Megaphone (Spotify), Simplecast and Libsyn. podintel does not estimate spend; the figures here are placements actually heard in the audio.

Amazon podcast sponsorships by show

Every podcast where Amazon ads were heard, with the landing page and promo code used on that show. The vanity URL tells you which shows are on a direct-response deal.

PodcastPlacementsHost-read / insertedOffer URLCodeFirst seenLast seen
The Prof G Pod with Scott Galloway62 / 4abercrombie.shopMar 24, 2026Sep 12, 2026
The Rachel Hollis Podcast30 / 3Sep 23, 2026Sep 23, 2026
Candace20 / 2Jul 21, 2026Jul 30, 2026
The GaryVee Audio Experience22 / 0amazon.comApr 14, 2026Jun 30, 2026
The Diary Of A CEO with Steven Bartlett22 / 0amazon.comJun 8, 2026Jun 8, 2026
The Energy Blueprint Podcast11 / 0amazon.comSep 19, 2026Sep 19, 2026
Almost 3011 / 0AM30UFISep 17, 2026Sep 17, 2026
Chasing Life with Dr. Sanjay Gupta10 / 1Sep 17, 2026Sep 17, 2026
The Bill Simmons Podcast10 / 1abercrombie.shopAug 24, 2026Aug 24, 2026
Modern Wisdom10 / 1Aug 20, 2026Aug 20, 2026
Pivot11 / 0amazon.comAug 14, 2026Aug 14, 2026
THE ED MYLETT SHOW10 / 1Aug 8, 2026Aug 8, 2026
Lenny's Podcast: Product | Career | Growth11 / 0amazon.comAug 2, 2026Aug 2, 2026
The Tucker Carlson Show11 / 0amazon.comJul 16, 2026Jul 16, 2026
On Purpose with Jay Shetty11 / 0amazon.comJun 24, 2026Jun 24, 2026
Freakonomics Radio11 / 0amazon.comJun 24, 2026Jun 24, 2026
The Genius Life10 / 1May 20, 2026May 20, 2026
Habits and Hustle11 / 0HUSTLEApr 7, 2026Apr 7, 2026
The Knowledge Project10 / 1Mar 31, 2026Mar 31, 2026
Masters of Scale11 / 0amazon.comMar 31, 2026Mar 31, 2026

What a Amazon podcast ad sounds like

Host-read Amazon ads quoted from episode transcripts: the hook, the pitch and the offer. Click through for the full read in context.

“resource, sort of another objective review for all the stuff that's on Amazon.com. People will go to your site and check those reviews there to see what the actual evidence says. Yeah, I mean, my main plan is just to keep adding reviews. I think that's where most of the value is going to be for us. And, you know, there are other opportunities for growth that I would like to consider in the future as well. I would like to expand the scope of the types of books that…”
The Energy Blueprint Podcast · Sep 19, 2026 · at 1:11:01
“S2 Pro from Euffie for 15% off when you go to either Amazon or the Euffy official website. Use code AM30UFI, AM30EUFY. That's for 15% off on both Amazon and the Euffy official website. Okay, let's get into part two and let's begin with childcare.”
Almost 30 · Sep 17, 2026 · at 6:52
“as flights with top travel partners, including United and Hyatt, Lift Rides, Amazon.com purchases, and much, much more. Here's another benefit of Belt membership. You also get access to [music] what they call a neighborhood concierge. They can make restaurant reservations, book fitness classes, and find new [music] local spots, all while rewarding you at more than 45,000 merchant partners. It's simple. Being a”
The Prof G Pod with Scott Galloway · Sep 9, 2026 · at 23:43
“towards flights with top travel partners like United and Hyatt, Lyft Rides, Amazon.com purchases, and much, much more. And about that virtual personal assistant thing, Built also gives members access to what they call a neighborhood concierge.”
Pivot · Aug 14, 2026 · at 51:24
“If you try and think about Amazon.com without listings, there's basically nothing there. It's a bunch of, you know, it's a left rail or right rail and some videos. In video commerce and live commerce, whatnot, you don't really historically need listings. If I want to sell you a pair of AirPods, I could literally hold them up to screen and show you them and describe them and say they're AirPods.”
Lenny's Podcast: Product | Career | Growth · Aug 2, 2026 · at 1:04:57
“It cost Amazon hundreds of millions of dollars for us to do that. But they think long-term, they're willing to make that investment and put Whole Foods on a sounder long-term financial footing. They increased the pay of every hourly team member in Whole Foods within 30 days of the merger occurring. And that cost them hundreds of millions of dollars. So it was good for our team members, good for our customers. It was good for our suppliers because one thing Amazon did was study every supplier we had.…”
On Purpose with Jay Shetty · Jun 24, 2026 · at 58:29

Brands buying the same shows

Advertisers that overlap with Amazon on the most podcasts.

  • LinkedIn 13 shared podcasts · b2b
  • McDonald's 12 shared podcasts · food
  • Uber 12 shared podcasts · consumer app
  • Shopify 12 shared podcasts · ecommerce software
  • Mint Mobile 11 shared podcasts · telecom
  • Box 10 shared podcasts · b2b
  • Wayfair 10 shared podcasts · home
  • Disney+ 10 shared podcasts · media

Other retail advertisers

Amazon's competitors on podcasts, by placements.

Amazon podcast advertising FAQ

Which podcasts does Amazon sponsor?

Amazon has run 30 ad placements across 20 podcasts tracked by podintel, including The Prof G Pod with Scott Galloway, The Rachel Hollis Podcast, Candace, The GaryVee Audio Experience and The Diary Of A CEO with Steven Bartlett. The full table on this page lists every show with first and last seen dates and the offer used on each.

Are Amazon podcast ads host-read or dynamically inserted?

50% of Amazon placements are host-read and 50% are dynamically inserted. 53% run as mid-roll ads.

What is the Amazon podcast promo code?

Amazon uses a different offer per show. The most common landing page is amazon.com and the most common promo code is AM30UFI. The show table lists the code and URL for each podcast.

How much does Amazon spend on podcast advertising?

podintel does not estimate spend. We count actual placements heard in episodes: 30 in the last six months across 20 shows, with 8 in 2026-09. Spend estimates from other sources multiply assumed CPMs by assumed downloads; placements are what actually aired.

What kind of podcasts does Amazon advertise on?

Mostly self development, business and interview podcasts, largely on shows hosted by Megaphone (Spotify) and Simplecast. Brands that buy the same shows include LinkedIn, McDonald's, Uber and Shopify.

Full transcripts and ad data, coming soon
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