Apple, a tech brand (apple.com), is one of the podcast advertisers podintel tracks. In the last six months Apple sponsored 35 episodes across 13 podcasts, a total of 45 ad placements, most often on Hidden Brain, How I Built This with Guy Raz, On Purpose with Jay Shetty and The Rachel Hollis Podcast. 47% of those ads were host-read and 53% were dynamically inserted. The most recent Apple podcast ad aired Sep 25, 2026.
Use this page to see which podcast audience Apple buys, the offer and landing page it runs on each podcast, example ad reads from the transcripts, which hosting networks carry its ads, and which competing brands sponsor the same podcasts. Everything is counted from the audio; nothing is estimated.
Latest placement
Podcasts Apple sponsors
Every Apple podcast ad
How Apple advertises on podcasts
host-read sponsorships. 53% dynamically inserted ads.
mid-roll · 13% pre-roll · 36% post-roll.
self development 64% · interview 22% · health 9%
most common landing page, code SRS. One URL per show for attribution.
Apple's podcast advertising is mostly dynamically inserted: the same pre-produced spot is stitched into many shows by the hosting platform, so the buy is closer to programmatic audio than to a sponsorship. Most placements ran on shows hosted by Simplecast, Megaphone (Spotify) and Art19 (Wondery/Amazon). podintel does not estimate spend; the figures here are placements actually heard in the audio.
Apple podcast sponsorships by show
Every podcast where Apple ads were heard, with the landing page and promo code used on that show. The vanity URL tells you which shows are on a direct-response deal.
| Podcast | Placements | Host-read / inserted | Offer URL | Code | First seen | Last seen |
|---|---|---|---|---|---|---|
| Hidden Brain | 13 | 13 / 0 | hiddenbrain.org | Mar 30, 2026 | Aug 24, 2026 | |
| How I Built This with Guy Raz | 7 | 0 / 7 | applecard.com | BILT25 | Mar 26, 2026 | Sep 3, 2026 |
| On Purpose with Jay Shetty | 5 | 0 / 5 | apple.com/apple | Sep 21, 2026 | Sep 25, 2026 | |
| The Rachel Hollis Podcast | 4 | 0 / 4 | applecard.com | Apr 27, 2026 | Aug 11, 2026 | |
| Chasing Life with Dr. Sanjay Gupta | 3 | 3 / 0 | apple.com/apple | Sep 24, 2026 | Sep 24, 2026 | |
| Happier with Gretchen Rubin | 3 | 1 / 2 | apple.com/apple | HAPPIER | Jul 8, 2026 | Sep 23, 2026 |
| Optimal Living Daily - Personal Development and Self-Improvement | 2 | 1 / 1 | apple.com/apple | Sep 21, 2026 | Sep 25, 2026 | |
| The Prof G Pod with Scott Galloway | 2 | 0 / 2 | apple.com/apple | Sep 21, 2026 | Sep 21, 2026 | |
| Armchair Expert with Dax Shepard | 2 | 2 / 0 | apple.com | Mar 23, 2026 | Mar 25, 2026 | |
| Dhru Purohit Show | 1 | 0 / 1 | apple.com/apple | Sep 23, 2026 | Sep 23, 2026 | |
| Life Kit | 1 | 0 / 1 | applecard.com | Sep 22, 2026 | Sep 22, 2026 | |
| The Mel Robbins Podcast | 1 | 0 / 1 | applecard.com | Sep 21, 2026 | Sep 21, 2026 | |
| The Shawn Ryan Show | 1 | 1 / 0 | ridge.com | SRS | Jul 9, 2026 | Jul 9, 2026 |
What a Apple podcast ad sounds like
Host-read Apple ads quoted from episode transcripts: the hook, the pitch and the offer. Click through for the full read in context.
“Apple Watch Series 12 measures your heart rate every five seconds with the most accurate heart rate sensing in a wearable. So your Vitals app, now with heart rate variability, can tell you when something is off. And your readiness score can let you know when to rest and when to push. Hear the story in every heartbeat with Apple Watch Series 12. The features described are for wellness purposes only and not for medical use. iPhone 11 or later required. Based on Apple conducted study of heart rate accuracy…”
“Apple Watch Series 12 measures your heart rate every five seconds with the most accurate heart rate sensing in a wearable. So your Vitals app, now with heart rate variability, can tell you when something is off. And your readiness score can let you know when to rest and when to push. Hear the story in every heartbeat with Apple Watch Series 12. The features described are for wellness purposes only and not for medical use. iPhone 11 or later required. Based on Apple conducted study of heart rate accuracy…”
“If you're using an Apple device, please go to apple.co slash hidden brain. You'll instantly have access to all our subscriber-only content, including past episodes.”
“You've got MagSafe wireless charging, an Apple Watch charger, Lightning, USB-C, basically every way you need to charge, all in one premium device. It has 20 watts of power, so it charges your phone fast. And with 10,000 milliamp hours of capacity, you've got up to three full phone charges in your pocket. It also has MagSafe compatible wireless charging, so you can keep it magnetically attached to the back of your iPhone for extra power on the go. And like everything Ridge makes, it's built to last. Free shipping,…”
“Okay, sometimes you're deciding between an apple and an apple and an apple and an apple, and you're trying to figure out which one to choose. And I realize that sometimes I will feel like I can't make a decision, right?”
“You can watch every race live only on Apple TV. Watch on Apple devices, Android devices, smart TV, streaming devices, gaming consoles, or on the web at tv.apple.com. All part of one Apple TV subscription, alongside hundreds of exclusive shows and movies. Watch the Formula One Japanese Grand Prix live on Sunday, March 29th at 1 a.m. Eastern, or watch race replays on demand anytime only on Apple TV, the new U.S. home of F1.”
Brands buying the same shows
Advertisers that overlap with Apple on the most podcasts.
- Toyota 8 shared podcasts · auto
- BetterHelp 8 shared podcasts · mental health
- McDonald's 7 shared podcasts · food
- Disney+ 7 shared podcasts · media
- LinkedIn 7 shared podcasts · b2b
- PepsiCo 6 shared podcasts · food
- Sephora 6 shared podcasts · beauty
- Nordstrom 6 shared podcasts · retail
Apple podcast advertising FAQ
Which podcasts does Apple sponsor?
Apple has run 45 ad placements across 13 podcasts tracked by podintel, including Hidden Brain, How I Built This with Guy Raz, On Purpose with Jay Shetty, The Rachel Hollis Podcast and Chasing Life with Dr. Sanjay Gupta. The full table on this page lists every show with first and last seen dates and the offer used on each.
Are Apple podcast ads host-read or dynamically inserted?
47% of Apple placements are host-read and 53% are dynamically inserted. 51% run as mid-roll ads.
What is the Apple podcast promo code?
Apple uses a different offer per show. The most common landing page is apple.com/apple and the most common promo code is SRS. The show table lists the code and URL for each podcast.
How much does Apple spend on podcast advertising?
podintel does not estimate spend. We count actual placements heard in episodes: 45 in the last six months across 13 shows, with 18 in 2026-09. Spend estimates from other sources multiply assumed CPMs by assumed downloads; placements are what actually aired.
What kind of podcasts does Apple advertise on?
Mostly self development, interview and health podcasts, largely on shows hosted by Simplecast and Megaphone (Spotify). Brands that buy the same shows include Toyota, BetterHelp, McDonald's and Disney+.