Meta, a tech brand (meta.com), is one of the podcast advertisers podintel tracks. In the last six months Meta sponsored 14 episodes across 4 podcasts, a total of 15 ad placements, most often on The Bill Simmons Podcast, On Purpose with Jay Shetty, Hidden Brain and Happier with Gretchen Rubin. 13% of those ads were host-read and 87% were dynamically inserted. The most recent Meta podcast ad aired Sep 9, 2026.
Use this page to see which podcast audience Meta buys, the offer and landing page it runs on each podcast, example ad reads from the transcripts, which hosting networks carry its ads, and which competing brands sponsor the same podcasts. Everything is counted from the audio; nothing is estimated.
Latest placement
Every Meta podcast ad
How Meta advertises on podcasts
host-read sponsorships. 87% dynamically inserted ads.
mid-roll · 7% pre-roll · 7% post-roll.
interview 67% · self development 33%
most common landing page. One URL per show for attribution.
Meta's podcast advertising is mostly dynamically inserted: the same pre-produced spot is stitched into many shows by the hosting platform, so the buy is closer to programmatic audio than to a sponsorship. Most placements ran on shows hosted by Megaphone (Spotify) and Simplecast. podintel does not estimate spend; the figures here are placements actually heard in the audio.
Meta podcast sponsorships by show
Every podcast where Meta ads were heard, with the landing page and promo code used on that show. The vanity URL tells you which shows are on a direct-response deal.
| Podcast | Placements | Host-read / inserted | Offer URL | Code | First seen | Last seen |
|---|---|---|---|---|---|---|
| The Bill Simmons Podcast | 10 | 2 / 8 | instagram.com/teen | Mar 18, 2026 | Sep 7, 2026 | |
| On Purpose with Jay Shetty | 2 | 0 / 2 | instagram.com | Jul 24, 2026 | Sep 9, 2026 | |
| Hidden Brain | 2 | 0 / 2 | strawberry.me/hidden | Apr 6, 2026 | Apr 20, 2026 | |
| Happier with Gretchen Rubin | 1 | 0 / 1 | instagram.com/teen | Apr 18, 2026 | Apr 18, 2026 |
Brands buying the same shows
Advertisers that overlap with Meta on the most podcasts.
- Trade Coffee 4 shared podcasts · beverage
- Abercrombie & Fitch 3 shared podcasts · apparel
- McDonald's 3 shared podcasts · food
- Wayfair 3 shared podcasts · home
- Disney+ 3 shared podcasts · media
- Apple 3 shared podcasts · tech
- State Farm 3 shared podcasts · insurance
- Uber 3 shared podcasts · consumer app
Meta podcast advertising FAQ
Which podcasts does Meta sponsor?
Meta has run 15 ad placements across 4 podcasts tracked by podintel, including The Bill Simmons Podcast, On Purpose with Jay Shetty, Hidden Brain and Happier with Gretchen Rubin. The full table on this page lists every show with first and last seen dates and the offer used on each.
Are Meta podcast ads host-read or dynamically inserted?
13% of Meta placements are host-read and 87% are dynamically inserted. 87% run as mid-roll ads.
What is the Meta podcast promo code?
Meta uses a different offer per show. The most common landing page is instagram.com/teen. The show table lists the code and URL for each podcast.
How much does Meta spend on podcast advertising?
podintel does not estimate spend. We count actual placements heard in episodes: 15 in the last six months across 4 shows, with 3 in 2026-09. Spend estimates from other sources multiply assumed CPMs by assumed downloads; placements are what actually aired.
What kind of podcasts does Meta advertise on?
Mostly interview and self development podcasts, largely on shows hosted by Megaphone (Spotify) and Simplecast. Brands that buy the same shows include Trade Coffee, Abercrombie & Fitch, McDonald's and Wayfair.