Spotify, a media brand (spotify.com), is one of the podcast advertisers podintel tracks. In the last six months Spotify sponsored 16 episodes across 11 podcasts, a total of 20 ad placements, most often on On Purpose with Jay Shetty, The Genius Life, The Joe Rogan Experience and THE ED MYLETT SHOW. 0% of those ads were host-read and 100% were dynamically inserted. The most recent Spotify podcast ad aired Sep 23, 2026.
Use this page to see which podcast audience Spotify buys, the offer and landing page it runs on each podcast, example ad reads from the transcripts, which hosting networks carry its ads, and which competing brands sponsor the same podcasts. Everything is counted from the audio; nothing is estimated.
Latest placement
Podcasts Spotify sponsors
Every Spotify podcast ad
How Spotify advertises on podcasts
host-read sponsorships. 100% dynamically inserted ads.
mid-roll · 15% pre-roll · 50% post-roll.
self development 40% · interview 25% · health 25%
most common landing page, code SPOTIFY. One URL per show for attribution.
Spotify's podcast advertising is mostly dynamically inserted: the same pre-produced spot is stitched into many shows by the hosting platform, so the buy is closer to programmatic audio than to a sponsorship. Most placements ran on shows hosted by Megaphone (Spotify). podintel does not estimate spend; the figures here are placements actually heard in the audio.
Spotify podcast sponsorships by show
Every podcast where Spotify ads were heard, with the landing page and promo code used on that show. The vanity URL tells you which shows are on a direct-response deal.
| Podcast | Placements | Host-read / inserted | Offer URL | Code | First seen | Last seen |
|---|---|---|---|---|---|---|
| On Purpose with Jay Shetty | 5 | 0 / 5 | ccpg.org | SPOTIFY | Aug 14, 2026 | Sep 23, 2026 |
| The Genius Life | 3 | 0 / 3 | orangetheory.com/spotify | Apr 20, 2026 | Jul 15, 2026 | |
| The Joe Rogan Experience | 2 | 0 / 2 | May 20, 2026 | Sep 22, 2026 | ||
| THE ED MYLETT SHOW | 2 | 0 / 2 | Jun 23, 2026 | Jun 23, 2026 | ||
| Pivot | 2 | 0 / 2 | harvey.ai | May 8, 2026 | May 8, 2026 | |
| Optimal Living Daily - Personal Development and Self-Improvement | 1 | 0 / 1 | Sep 1, 2026 | Sep 1, 2026 | ||
| This Past Weekend w/ Theo Von | 1 | 0 / 1 | dkng.co/offer | SPOTIFY | Aug 20, 2026 | Aug 20, 2026 |
| The Shawn Ryan Show | 1 | 0 / 1 | ccpg.org | SPOTIFY | Aug 6, 2026 | Aug 6, 2026 |
| The Tucker Carlson Show | 1 | 0 / 1 | Aug 6, 2026 | Aug 6, 2026 | ||
| Chasing Life with Dr. Sanjay Gupta | 1 | 0 / 1 | Jun 23, 2026 | Jun 23, 2026 | ||
| Dhru Purohit Show | 1 | 0 / 1 | Apr 8, 2026 | Apr 8, 2026 |
Brands buying the same shows
Advertisers that overlap with Spotify on the most podcasts.
- Disney+ 9 shared podcasts · media
- Uber 9 shared podcasts · consumer app
- monday.com 9 shared podcasts · b2b
- Shopify 9 shared podcasts · ecommerce software
- Box 7 shared podcasts · b2b
- Trade Coffee 7 shared podcasts · beverage
- Mint Mobile 7 shared podcasts · telecom
- LinkedIn 7 shared podcasts · b2b
Other media advertisers
Spotify's competitors on podcasts, by placements.
- Disney+ 98 placements
- Max 64 placements
- Paramount+ 41 placements
- Hulu 29 placements
- Wondery 28 placements
- The New York Times 16 placements
- Audible 4 placements
- Netflix 4 placements
Spotify podcast advertising FAQ
Which podcasts does Spotify sponsor?
Spotify has run 20 ad placements across 11 podcasts tracked by podintel, including On Purpose with Jay Shetty, The Genius Life, The Joe Rogan Experience, THE ED MYLETT SHOW and Pivot. The full table on this page lists every show with first and last seen dates and the offer used on each.
Are Spotify podcast ads host-read or dynamically inserted?
0% of Spotify placements are host-read and 100% are dynamically inserted. 35% run as mid-roll ads.
What is the Spotify podcast promo code?
Spotify uses a different offer per show. The most common landing page is ccpg.org and the most common promo code is SPOTIFY. The show table lists the code and URL for each podcast.
How much does Spotify spend on podcast advertising?
podintel does not estimate spend. We count actual placements heard in episodes: 20 in the last six months across 11 shows, with 4 in 2026-09. Spend estimates from other sources multiply assumed CPMs by assumed downloads; placements are what actually aired.
What kind of podcasts does Spotify advertise on?
Mostly self development, interview and health podcasts, largely on shows hosted by Megaphone (Spotify). Brands that buy the same shows include Disney+, Uber, monday.com and Shopify.