Alma, a mental health brand (helloalma.com), is one of the podcast advertisers podintel tracks. In the last six months Alma sponsored 11 episodes across 1 podcasts, a total of 23 ad placements, most often on We Can Do Hard Things. 83% of those ads were host-read and 17% were dynamically inserted. The most recent Alma podcast ad aired Sep 10, 2026.
Use this page to see which podcast audience Alma buys, the offer and landing page it runs on each podcast, example ad reads from the transcripts, which hosting networks carry its ads, and which competing brands sponsor the same podcasts. Everything is counted from the audio; nothing is estimated.
Latest placement
Podcasts Alma sponsors
Every Alma podcast ad
How Alma advertises on podcasts
host-read sponsorships. 17% dynamically inserted ads.
mid-roll · 0% pre-roll · 0% post-roll.
self development 100%
most common landing page. One URL per show for attribution.
Alma's podcast advertising is mostly host-read: the host delivers the pitch and a show-specific landing page, the classic direct-response podcast sponsorship. Most placements ran on shows hosted by Megaphone (Spotify). podintel does not estimate spend; the figures here are placements actually heard in the audio.
Alma podcast sponsorships by show
Every podcast where Alma ads were heard, with the landing page and promo code used on that show. The vanity URL tells you which shows are on a direct-response deal.
| Podcast | Placements | Host-read / inserted | Offer URL | Code | First seen | Last seen |
|---|---|---|---|---|---|---|
| We Can Do Hard Things | 23 | 19 / 4 | helloalma.com/we | Mar 27, 2026 | Sep 10, 2026 |
What a Alma podcast ad sounds like
Host-read Alma ads quoted from episode transcripts: the hook, the pitch and the offer. Click through for the full read in context.
“Today's episode is brought to you by Alma. Therapy can work in ways that are easy to miss while they're happening. Maybe something that used to send you into a tailspin suddenly feels manageable, or you catch yourself handling a difficult conversation in a completely different way. Of course, getting to that point means finding someone you actually want to talk to. And that part can be a project in itself, sorting through therapists, checking into who takes your insurance and trying to understand what it all costs. Alma takes…”
Other mental health advertisers
Alma's competitors on podcasts, by placements.
- BetterHelp 440 placements
- Calm 34 placements
- Rula 24 placements
- NOCD 16 placements
- Talkspace 15 placements
- Waking Up 9 placements
- Open 8 placements
- Valor Recovery 7 placements
Alma podcast advertising FAQ
Which podcasts does Alma sponsor?
Alma has run 23 ad placements across 1 podcasts tracked by podintel, including We Can Do Hard Things. The full table on this page lists every show with first and last seen dates and the offer used on each.
Are Alma podcast ads host-read or dynamically inserted?
83% of Alma placements are host-read and 17% are dynamically inserted. 100% run as mid-roll ads.
What is the Alma podcast promo code?
Alma uses a different offer per show. The most common landing page is helloalma.com/we. The show table lists the code and URL for each podcast.
How much does Alma spend on podcast advertising?
podintel does not estimate spend. We count actual placements heard in episodes: 23 in the last six months across 1 shows, with 2 in 2026-09. Spend estimates from other sources multiply assumed CPMs by assumed downloads; placements are what actually aired.
What kind of podcasts does Alma advertise on?
Mostly self development podcasts, largely on shows hosted by Megaphone (Spotify).