Atlassian
on podcasts

atlassian.com · b2b

Placements
4
Podcasts
4
Inserted
1
Last seen
Sep 18, 2026

Atlassian, a b2b brand (atlassian.com), is one of the podcast advertisers podintel tracks. In the last six months Atlassian sponsored 4 episodes across 4 podcasts, a total of 4 ad placements, most often on On Purpose with Jay Shetty, Huberman Lab, Deep Questions with Cal Newport and Masters of Scale. 75% of those ads were host-read and 25% were dynamically inserted. The most recent Atlassian podcast ad aired Sep 18, 2026.

Use this page to see which podcast audience Atlassian buys, the offer and landing page it runs on each podcast, example ad reads from the transcripts, which hosting networks carry its ads, and which competing brands sponsor the same podcasts. Everything is counted from the audio; nothing is estimated.

Latest placement

EP · On Purpose with Jay Shetty · Your Brain Is Addicted To Worst-Case Scenarios (3 Ways To Break The Habit)35:53
35:53inserted
Atlassian
caesar.com
0:00inserted
Mazda
mazdausa.com
13:53inserted
Whole Foods Market
vuori.com/halo-20
20:54host read
Ultrarunning
code PURPOSE10

Every Atlassian podcast ad

How Atlassian advertises on podcasts

Format
75%

host-read sponsorships. 25% dynamically inserted ads.

Position
25%

mid-roll · 50% pre-roll · 25% post-roll.

Categories
self development

self development 50% · health 25% · business 25%

Offer
caesar.com

most common landing page. One URL per show for attribution.

Placements per month
26-06
1
26-09
3

Atlassian's podcast advertising is mostly host-read: the host delivers the pitch and a show-specific landing page, the classic direct-response podcast sponsorship. Most placements ran on shows hosted by Megaphone (Spotify) and Art19 (Wondery/Amazon). podintel does not estimate spend; the figures here are placements actually heard in the audio.

Atlassian podcast sponsorships by show

Every podcast where Atlassian ads were heard, with the landing page and promo code used on that show. The vanity URL tells you which shows are on a direct-response deal.

PodcastPlacementsHost-read / insertedOffer URLCodeFirst seenLast seen
On Purpose with Jay Shetty10 / 1caesar.comSep 18, 2026Sep 18, 2026
Huberman Lab11 / 0Sep 14, 2026Sep 14, 2026
Deep Questions with Cal Newport11 / 0Sep 7, 2026Sep 7, 2026
Masters of Scale11 / 0deel.com/mosJun 11, 2026Jun 11, 2026

What a Atlassian podcast ad sounds like

Host-read Atlassian ads quoted from episode transcripts: the hook, the pitch and the offer. Click through for the full read in context.

“This Masters of Scale live event presented by Atlassian was recorded at Atlassian Team 26 in Anaheim, California. In instability or comfort, in chaos is really actually important.”
Masters of Scale · Jun 11, 2026 · at 0:21

Brands buying the same shows

Advertisers that overlap with Atlassian on the most podcasts.

  • Wayfair 3 shared podcasts · home
  • Disney+ 3 shared podcasts · media
  • AG1 3 shared podcasts · supplements
  • BetterHelp 3 shared podcasts · mental health
  • Primark 2 shared podcasts · auto detected
  • Box 2 shared podcasts · b2b
  • Sweetgreen 2 shared podcasts · food
  • Hinge 2 shared podcasts · consumer app

Other b2b advertisers

Atlassian's competitors on podcasts, by placements.

Atlassian podcast advertising FAQ

Which podcasts does Atlassian sponsor?

Atlassian has run 4 ad placements across 4 podcasts tracked by podintel, including On Purpose with Jay Shetty, Huberman Lab, Deep Questions with Cal Newport and Masters of Scale. The full table on this page lists every show with first and last seen dates and the offer used on each.

Are Atlassian podcast ads host-read or dynamically inserted?

75% of Atlassian placements are host-read and 25% are dynamically inserted. 25% run as mid-roll ads.

What is the Atlassian podcast promo code?

Atlassian uses a different offer per show. The most common landing page is caesar.com. The show table lists the code and URL for each podcast.

How much does Atlassian spend on podcast advertising?

podintel does not estimate spend. We count actual placements heard in episodes: 4 in the last six months across 4 shows, with 3 in 2026-09. Spend estimates from other sources multiply assumed CPMs by assumed downloads; placements are what actually aired.

What kind of podcasts does Atlassian advertise on?

Mostly self development, health and business podcasts, largely on shows hosted by Megaphone (Spotify) and Art19 (Wondery/Amazon). Brands that buy the same shows include Wayfair, Disney+, AG1 and BetterHelp.

Full transcripts and ad data, coming soon
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