Kraft Heinz, a food brand (kraftheinzcompany.com), is one of the podcast advertisers podintel tracks. In the last six months Kraft Heinz sponsored 29 episodes across 12 podcasts, a total of 62 ad placements, most often on The Bill Simmons Podcast, Happier with Gretchen Rubin, Optimal Living Daily - Personal Development and Self-Improvement and THE ED MYLETT SHOW. 5% of those ads were host-read and 95% were dynamically inserted. The most recent Kraft Heinz podcast ad aired Sep 22, 2026.
Use this page to see which podcast audience Kraft Heinz buys, the offer and landing page it runs on each podcast, example ad reads from the transcripts, which hosting networks carry its ads, and which competing brands sponsor the same podcasts. Everything is counted from the audio; nothing is estimated.
Latest placement
Podcasts Kraft Heinz sponsors












Every Kraft Heinz podcast ad
How Kraft Heinz advertises on podcasts
host-read sponsorships. 95% dynamically inserted ads.
mid-roll · 16% pre-roll · 44% post-roll.
self development 56% · interview 29% · business 11%
most common landing page. One URL per show for attribution.
Kraft Heinz's podcast advertising is mostly dynamically inserted: the same pre-produced spot is stitched into many shows by the hosting platform, so the buy is closer to programmatic audio than to a sponsorship. Most placements ran on shows hosted by Megaphone (Spotify). podintel does not estimate spend; the figures here are placements actually heard in the audio.
Kraft Heinz podcast sponsorships by show
Every podcast where Kraft Heinz ads were heard, with the landing page and promo code used on that show. The vanity URL tells you which shows are on a direct-response deal.
| Podcast | Placements | Host-read / inserted | Offer URL | Code | First seen | Last seen |
|---|---|---|---|---|---|---|
| The Bill Simmons Podcast | 11 | 0 / 11 | Jun 8, 2026 | Aug 12, 2026 | ||
| Happier with Gretchen Rubin | 10 | 1 / 9 | hbs.me/accelerate | Apr 4, 2026 | Aug 26, 2026 | |
| Optimal Living Daily - Personal Development and Self-Improvement | 10 | 2 / 8 | getmarksbook.com/old | Apr 10, 2026 | Aug 7, 2026 | |
| THE ED MYLETT SHOW | 8 | 0 / 8 | Apr 14, 2026 | Sep 22, 2026 | ||
| Candace | 6 | 0 / 6 | Jul 23, 2026 | Sep 9, 2026 | ||
| The GaryVee Audio Experience | 5 | 0 / 5 | May 26, 2026 | Jul 22, 2026 | ||
| Pivot | 4 | 0 / 4 | Aug 4, 2026 | Sep 4, 2026 | ||
| The Prof G Pod with Scott Galloway | 3 | 0 / 3 | May 1, 2026 | May 28, 2026 | ||
| Modern Wisdom | 2 | 0 / 2 | Apr 11, 2026 | Jul 13, 2026 | ||
| Huberman Lab | 1 | 0 / 1 | Aug 20, 2026 | Aug 20, 2026 | ||
| The Jordan B. Peterson Podcast | 1 | 0 / 1 | Jul 26, 2026 | Jul 26, 2026 | ||
| Chasing Life with Dr. Sanjay Gupta | 1 | 0 / 1 | Jul 14, 2026 | Jul 14, 2026 |
Brands buying the same shows
Advertisers that overlap with Kraft Heinz on the most podcasts.
- Box 9 shared podcasts · b2b
- Wayfair 9 shared podcasts · home
- Uber 9 shared podcasts · consumer app
- Disney+ 8 shared podcasts · media
- Verizon 8 shared podcasts · telecom
- Amazon 8 shared podcasts · retail
- Mint Mobile 8 shared podcasts · telecom
- monday.com 8 shared podcasts · b2b
Other food advertisers
Kraft Heinz's competitors on podcasts, by placements.
- ButcherBox 161 placements
- McDonald's 151 placements
- Paleovalley 79 placements
- Sweetgreen 65 placements
- PepsiCo 62 placements
- ProLon 41 placements
- Hungryroot 34 placements
- Starbucks 24 placements
Kraft Heinz podcast advertising FAQ
Which podcasts does Kraft Heinz sponsor?
Kraft Heinz has run 62 ad placements across 12 podcasts tracked by podintel, including The Bill Simmons Podcast, Happier with Gretchen Rubin, Optimal Living Daily - Personal Development and Self-Improvement, THE ED MYLETT SHOW and Candace. The full table on this page lists every show with first and last seen dates and the offer used on each.
Are Kraft Heinz podcast ads host-read or dynamically inserted?
5% of Kraft Heinz placements are host-read and 95% are dynamically inserted. 40% run as mid-roll ads.
What is the Kraft Heinz podcast promo code?
Kraft Heinz uses a different offer per show. The most common landing page is getmarksbook.com/old. The show table lists the code and URL for each podcast.
How much does Kraft Heinz spend on podcast advertising?
podintel does not estimate spend. We count actual placements heard in episodes: 62 in the last six months across 12 shows, with 9 in 2026-09. Spend estimates from other sources multiply assumed CPMs by assumed downloads; placements are what actually aired.
What kind of podcasts does Kraft Heinz advertise on?
Mostly self development, interview and business podcasts, largely on shows hosted by Megaphone (Spotify). Brands that buy the same shows include Box, Wayfair, Uber and Disney+.