ServiceNow, a b2b brand (servicenow.com), is one of the podcast advertisers podintel tracks. In the last six months ServiceNow sponsored 24 episodes across 4 podcasts, a total of 25 ad placements, most often on Armchair Expert with Dax Shepard, Acquired, The Bill Simmons Podcast and Unlocking Us with Brené Brown. 80% of those ads were host-read and 20% were dynamically inserted. The most recent ServiceNow podcast ad aired Sep 21, 2026.
Use this page to see which podcast audience ServiceNow buys, the offer and landing page it runs on each podcast, example ad reads from the transcripts, which hosting networks carry its ads, and which competing brands sponsor the same podcasts. Everything is counted from the audio; nothing is estimated.
Latest placement
Every ServiceNow podcast ad
How ServiceNow advertises on podcasts
host-read sponsorships. 20% dynamically inserted ads.
mid-roll · 0% pre-roll · 8% post-roll.
interview 76% · business 16% · self development 8%
most common landing page. One URL per show for attribution.
ServiceNow's podcast advertising is mostly host-read: the host delivers the pitch and a show-specific landing page, the classic direct-response podcast sponsorship. Most placements ran on shows hosted by Art19 (Wondery/Amazon), Megaphone (Spotify) and Transistor. podintel does not estimate spend; the figures here are placements actually heard in the audio.
ServiceNow podcast sponsorships by show
Every podcast where ServiceNow ads were heard, with the landing page and promo code used on that show. The vanity URL tells you which shows are on a direct-response deal.
| Podcast | Placements | Host-read / inserted | Offer URL | Code | First seen | Last seen |
|---|---|---|---|---|---|---|
| Armchair Expert with Dax Shepard | 17 | 16 / 1 | servicenow.com | Apr 15, 2026 | Sep 21, 2026 | |
| Acquired | 4 | 4 / 0 | servicenow.com/acquired | Apr 13, 2026 | Jun 22, 2026 | |
| The Bill Simmons Podcast | 2 | 0 / 2 | servicenow.com | Mar 26, 2026 | Sep 2, 2026 | |
| Unlocking Us with Brené Brown | 2 | 0 / 2 | servicenow.com | Oct 16, 2024 | Oct 28, 2024 |
What a ServiceNow podcast ad sounds like
Host-read ServiceNow ads quoted from episode transcripts: the hook, the pitch and the offer. Click through for the full read in context.
“This episode is brought to you by ServiceNow. Look, I have my dream job. I get to talk to folks I admire like crazy and ask them virtually any question that I want to. I can't imagine a better way to spend my time. But even dream jobs have some not-so-dreamy parts, the stuff that gets in the way of the actual work. Now, that's where ServiceNow's AI specialists come in. They don't just tell you what you should do about your busy work. They actually do it. Start to…”
“And that's what ServiceNow has been building for over 20 years. The foundation AI needs to succeed. And they've done it at scale. Over 100 billion workflows, trillions of transactions, and the operational knowledge of how work actually gets done. That's why more than 85% of the Fortune 500 work with ServiceNow. And as the AI control tower, they're giving companies a single place to manage all of it, not just agents, but every AI system across your business. So listeners, if you are wrangling AI across your company, go…”
Brands buying the same shows
Advertisers that overlap with ServiceNow on the most podcasts.
- AWS 2 shared podcasts · b2b
- Sephora 2 shared podcasts · beauty
- Trade Coffee 2 shared podcasts · beverage
- monday.com 2 shared podcasts · b2b
ServiceNow podcast advertising FAQ
Which podcasts does ServiceNow sponsor?
ServiceNow has run 25 ad placements across 4 podcasts tracked by podintel, including Armchair Expert with Dax Shepard, Acquired, The Bill Simmons Podcast and Unlocking Us with Brené Brown. The full table on this page lists every show with first and last seen dates and the offer used on each.
Are ServiceNow podcast ads host-read or dynamically inserted?
80% of ServiceNow placements are host-read and 20% are dynamically inserted. 92% run as mid-roll ads.
What is the ServiceNow podcast promo code?
ServiceNow uses a different offer per show. The most common landing page is servicenow.com. The show table lists the code and URL for each podcast.
How much does ServiceNow spend on podcast advertising?
podintel does not estimate spend. We count actual placements heard in episodes: 25 in the last six months across 4 shows, with 5 in 2026-09. Spend estimates from other sources multiply assumed CPMs by assumed downloads; placements are what actually aired.
What kind of podcasts does ServiceNow advertise on?
Mostly interview, business and self development podcasts, largely on shows hosted by Art19 (Wondery/Amazon) and Megaphone (Spotify). Brands that buy the same shows include AWS, Sephora, Trade Coffee and monday.com.