Acquired
Ben Gilbert and David Rosenthal · hosted on Transistor
Acquired is a business podcast from Ben Gilbert and David Rosenthal, also published on YouTube as Acquired, released monthly with episodes averaging 3h 24m. podintel has analysed 5 of the last 217 episodes of the podcast and found 34 ad placements from 16 podcast sponsors, led by JPMorgan, Statsig, Sierra, ServiceNow and Sentry. Every placement below has a timestamp, the promo code and the URL the host read out, and each analysed episode has a full podcast transcript.
Every company has a story.
Acquired sponsors
| Brand | Category | Placements | Episodes | Host-read / inserted | First seen | Last seen |
|---|---|---|---|---|---|---|
| JPMorgan | auto_detected | 5 | 3 | 5 / 0 | Apr 13, 2026 | Jun 22, 2026 |
| Statsig | auto_detected | 5 | 3 | 5 / 0 | Apr 13, 2026 | Jun 22, 2026 |
| Sierra | auto_detected | 4 | 2 | 4 / 0 | Aug 10, 2026 | Sep 14, 2026 |
| ServiceNow | b2b | 4 | 3 | 4 / 0 | Apr 13, 2026 | Jun 22, 2026 |
| Sentry | auto_detected | 3 | 2 | 3 / 0 | Aug 10, 2026 | Sep 14, 2026 |
| Claude | ai | 3 | 2 | 3 / 0 | Aug 10, 2026 | Sep 14, 2026 |
| Vercell | auto_detected | 1 | 1 | 1 / 0 | Apr 13, 2026 | Apr 13, 2026 |
| St-at-ts-ig | auto_detected | 1 | 1 | 1 / 0 | May 18, 2026 | May 18, 2026 |
| Ver-ce-el | auto_detected | 1 | 1 | 1 / 0 | Jun 22, 2026 | Jun 22, 2026 |
| Century | auto_detected | 1 | 1 | 1 / 0 | Sep 14, 2026 | Sep 14, 2026 |
| Worldlypartners | auto_detected | 1 | 1 | 1 / 0 | Sep 14, 2026 | Sep 14, 2026 |
| Vercel | auto_detected | 1 | 1 | 1 / 0 | May 18, 2026 | May 18, 2026 |
| Costco | retail | 1 | 1 | 1 / 0 | Apr 13, 2026 | Apr 13, 2026 |
| Vanguard | fintech | 1 | 1 | 1 / 0 | May 18, 2026 | May 18, 2026 |
| Pepsi | beverage | 1 | 1 | 1 / 0 | Jun 22, 2026 | Jun 22, 2026 |
| Home Depot | retail | 1 | 1 | 1 / 0 | Sep 14, 2026 | Sep 14, 2026 |
Latest Acquired episodes
- Sep 14, 2026Home Depotanalysed3h 35m · transcript + ads
- Aug 10, 2026Disney: The Renaissance and the Empireanalysed4h 33m · transcript + ads
- Jun 22, 2026The Walt Disney Companyanalysed4h 31m · transcript + ads
- May 18, 2026Vanguardanalysed3h 48m · transcript + ads
- Apr 13, 2026Ferrarianalysed3h 59m · transcript + ads
- Mar 5, 2026Rolex4h 51m · queued
- Mar 4, 2026Costco2h 53m · queued
- Mar 2, 2026Formula 14h 19m · queued
- Jan 27, 2026The NFL4h 8m · queued
- Dec 15, 202510 Years of Acquired (with Michael Lewis)2h 38m · queued
- Nov 24, 2025Coca-Cola3h 54m · queued
- Oct 27, 2025Trader Joe’s3h 18m · queued
- Oct 6, 2025Google Part III: The AI Company3h 56m · queued
- Oct 1, 2025
- Aug 26, 2025Google Part II: Alphabet4h 2m · queued
- Jul 16, 2025The Jamie Dimon Interview1h 0m · queued
- Jun 30, 2025Google Part I: Origins of Search3h 29m · queued
- Jun 2, 2025The Steve Ballmer Interview2h 49m · queued
- Apr 21, 2025Epic Systems (MyChart)3h 47m · queued
- Mar 24, 2025Indian Premier League Cricket4h 18m · queued
- Jan 27, 2025TSMC Founder Morris Chang2h 48m · queued
- Dec 16, 2024Mars Inc. (the chocolate story)3h 44m · queued
- Nov 18, 2024IKEA3h 13m · queued
- Oct 28, 2024Meta6h 11m · queued
- Sep 30, 2024
How ads run on Acquired
ad placements per analysed episode, across 5 sponsored episodes.
host-read. 0% dynamically inserted through Transistor.
mid-roll · 0% pre-roll · 41% post-roll. First mid-roll usually at 32:50.
Podcast advertising on Acquired is mostly host-read sponsorship: the host reads the ad, usually with a personal endorsement and a podcast-specific offer URL, which is why direct-response brands buy this podcast. We do not estimate CPM or audience size. The sponsor list, the ad load and how long each brand has stayed on the podcast are the public signals of how the podcast monetises.
Promo codes and offer URLs heard on Acquired
The vanity URL and promo code each sponsor reads on this show. These are what listeners type in, and what attribution vendors count.
| Sponsor | Offer URL | Promo code |
|---|---|---|
| Century | century.io/acquired | |
| Claude | claude.ai/acquired | |
| Home Depot | homedepot.com | |
| JPMorgan | jpmorgan.com/acquired | |
| Sentry | sentry.io/acquired | |
| ServiceNow | servicenow.com/acquired | |
| Sierra | sierra.ai/acquired | |
| St-at-ts-ig | st-at-ts-ig.com/acquired | |
| Statsig | statsig.com/acquired | |
| Vanguard | statsig.com/acquired | |
| Ver-ce-el | ver-ce-el.com/acquired | |
| Vercel | vercel.com/acquired | |
| Vercell | vercell.com/acquired | |
| Worldlypartners | worldlypartners.com |
Example ad reads from the transcripts
How the sponsor reads sound on Acquired, quoted from the episode transcript. Click the date to open the full transcript at that timestamp.
“can build standout customer experiences that grow your business with AI, visit sierra.ai slash acquired and just tell them that Ben and David sent you. Okay, David.”
“have a bunch of proprietary tools that live in web dashboards that Claude has just built for us that handle tons of our process and automation. So if you want to be like us and build tools using Claude Cowork to make your organization work better, you can go to claude.ai slash acquired and just tell them that Ben and David sent you. So back to Home Depot, not exactly being a straight line from here. So at first, things are going great, as we talked about. Once the model…”
“So you can check out century.io slash acquired to get started. All right, David, the saving of Home Depot. Man, things got pretty low there, didn't they, for a little while?”
“So I had two e-commerce Home Depot experiences in the last week. One I bought on HomeDepot.com and it arrived two days later the way you would expect, same way you buy from Amazon. I'm sure that shipped from a distribution center.”
New sponsors
Brands whose first placement on Acquired is within the last 60 days.
- Century first heard Sep 14, 2026
- Home Depot first heard Sep 14, 2026
- Worldlypartners first heard Sep 14, 2026
- Sierra first heard Aug 10, 2026
- Claude first heard Aug 10, 2026
- Sentry first heard Aug 10, 2026
Lapsed sponsors
Brands that advertised on Acquired before but have not appeared in the last 60 days.
- JPMorgan last heard Jun 22, 2026
- Ver-ce-el last heard Jun 22, 2026
- ServiceNow last heard Jun 22, 2026
- Statsig last heard Jun 22, 2026
- Pepsi last heard Jun 22, 2026
- Vercel last heard May 18, 2026
- St-at-ts-ig last heard May 18, 2026
- Vanguard last heard May 18, 2026
Latest sponsored episodes
- Sep 14, 2026Home DepotSierra · Claude · Century · Home Depot · Worldlypartners · Sentry
- Aug 10, 2026Disney: The Renaissance and the EmpireSierra · Sentry · Claude
- Jun 22, 2026The Walt Disney CompanyJPMorgan · Ver-ce-el · ServiceNow · Statsig · Pepsi
- May 18, 2026VanguardJPMorgan · ServiceNow · Vercel · Statsig · St-at-ts-ig · Vanguard
- Apr 13, 2026FerrariJPMorgan · ServiceNow · Statsig · Costco · Vercell
Acquired transcripts
5 episodes of Acquired have a full transcript on podintel (5 from our transcription). Each one is timestamped, searchable, and has the ad segments marked so you can skip or study them. Transcripts are available as JSON, plain text and WebVTT through the API.
Shows with the same sponsors
Podcasts that share the most advertisers with Acquired. Useful for planning a buy across similar audiences.
- This Past Weekend w/ Theo Von 2 shared sponsors
- The Shawn Ryan Show 2 shared sponsors
- Pivot 2 shared sponsors
- The Prof G Pod with Scott Galloway 2 shared sponsors
- Optimal Living Daily - Personal Development and Self-Improvement 2 shared sponsors
- The Bill Simmons Podcast 1 shared sponsors
Acquired sponsorship FAQ
Who sponsors Acquired?
podintel has matched 16 advertisers on Acquired in the last six months. The most frequent sponsors are JPMorgan, Statsig, Sierra, ServiceNow and Sentry. The full list with first and last seen dates is on this page.
How many ads are in a Acquired episode?
On the 5 episodes analysed, Acquired averages 6.8 ad placements per episode. 59% of placements are mid-roll, and the first mid-roll typically starts around 32:50 into the episode.
Are Acquired ads host-read or dynamically inserted?
100% of the ad placements we found are host-read and 0% are dynamically inserted. We have not observed dynamic ad insertion on this show; every listener hears the same ads.
What promo codes and URLs do Acquired sponsors use?
Sponsors send listeners to vanity URLs such as century.io/acquired, claude.ai/acquired and homedepot.com. The offer table above lists every one we heard.
How do I advertise on Acquired?
podintel does not sell ads. Sponsorship inquiries go to the show's publisher, Ben Gilbert and David Rosenthal, and the audio is served by Transistor, which handles dynamic ad insertion for the show. Use the sponsor list and ad-load data here to judge fit and to see which of your competitors already advertise on the show.
Where can I read Acquired transcripts?
Every analysed episode on podintel has a full, timestamped transcript with the ad segments marked. Open any episode from the list on this page, or pull transcripts through the API and MCP server.