Square, a b2b brand (squareup.com), is one of the podcast advertisers podintel tracks. In the last six months Square sponsored 54 episodes across 13 podcasts, a total of 86 ad placements, most often on The School of Greatness, The Bill Simmons Podcast, SmartLess and The Mindset Mentor. 26% of those ads were host-read and 74% were dynamically inserted. The most recent Square podcast ad aired Sep 22, 2026.
Use this page to see which podcast audience Square buys, the offer and landing page it runs on each podcast, example ad reads from the transcripts, which hosting networks carry its ads, and which competing brands sponsor the same podcasts. Everything is counted from the audio; nothing is estimated.
Latest placement
Podcasts Square sponsors












Every Square podcast ad
How Square advertises on podcasts
host-read sponsorships. 74% dynamically inserted ads.
mid-roll · 10% pre-roll · 13% post-roll.
self development 58% · interview 31% · lifestyle 5%
most common landing page, code FREAK. One URL per show for attribution.
Square's podcast advertising is mostly dynamically inserted: the same pre-produced spot is stitched into many shows by the hosting platform, so the buy is closer to programmatic audio than to a sponsorship. Most placements ran on shows hosted by Simplecast, Megaphone (Spotify) and Art19 (Wondery/Amazon). podintel does not estimate spend; the figures here are placements actually heard in the audio.
Square podcast sponsorships by show
Every podcast where Square ads were heard, with the landing page and promo code used on that show. The vanity URL tells you which shows are on a direct-response deal.
| Podcast | Placements | Host-read / inserted | Offer URL | Code | First seen | Last seen |
|---|---|---|---|---|---|---|
| The School of Greatness | 41 | 9 / 32 | square.com/go | Apr 13, 2026 | Sep 10, 2026 | |
| The Bill Simmons Podcast | 10 | 5 / 5 | squareup.com | Apr 10, 2026 | Sep 22, 2026 | |
| SmartLess | 7 | 0 / 7 | square.com | May 25, 2026 | Jul 16, 2026 | |
| The Mindset Mentor | 6 | 5 / 1 | square.com/go | MINDSET | Apr 29, 2026 | Aug 20, 2026 |
| Crime Junkie | 6 | 0 / 6 | square.com | May 11, 2026 | Jul 22, 2026 | |
| Freakonomics Radio | 4 | 0 / 4 | votefromabroad.org | FREAK | Jun 26, 2026 | Aug 21, 2026 |
| Call Her Daddy | 3 | 0 / 3 | gosh.org/podcast | May 27, 2026 | Jul 12, 2026 | |
| The Prof G Pod with Scott Galloway | 2 | 2 / 0 | square.com/go | Aug 31, 2026 | Sep 1, 2026 | |
| The Rachel Hollis Podcast | 2 | 0 / 2 | square.com | Aug 7, 2026 | Aug 7, 2026 | |
| Mind Pump: Raw Fitness Truth | 2 | 0 / 2 | square.com | Apr 20, 2026 | Apr 20, 2026 | |
| Almost 30 | 1 | 1 / 0 | square.com/go | Aug 20, 2026 | Aug 20, 2026 | |
| The Human Upgrade: Biohacking for Longevity & Performance | 1 | 0 / 1 | onetimesquare.com | Jun 30, 2026 | Jun 30, 2026 | |
| The Jordan Harbinger Show | 1 | 0 / 1 | square.com | May 14, 2026 | May 14, 2026 |
What a Square podcast ad sounds like
Host-read Square ads quoted from episode transcripts: the hook, the pitch and the offer. Click through for the full read in context.
“This episode is brought to you by Square. If you're in the restaurant game, you know that efficiency is everything. Square lets you take payments, track sales, handle inventory, manage staff, send invoices, and keep up with finance, all from one streamlined system. That means flying through orders with zero mistakes, getting the data you need, and keeping everything working together. So you're ready for whatever's next. Learn more about their customizable plans at squareup.com.”
“Support for today's episode comes from Square. You probably know Square as the thing you tap your card on at your favorite coffee shop, restaurant, salon, or local store. But for the person running that business, Square is a whole lot more than a way to get paid. Square brings the tools you need to run and grow your business together in one system from payments and appointments to staff, inventory, sales, and customer relationships. Whether you're selling lattes, cutting hair, detailing cars, running a restaurant, or starting something new,…”
“Support for the show comes from Square, the easy way for business owners to take payments, book appointments, manage staff, and keep everything running in one place. Think of your favorite small business. I absolutely love Dig. It's this restaurant that feels like comfort food or homemade food. It's just down the block for me. And so, and I think they do a great job. Whether they serve, you know, comfort food, teach yoga, or run a landscaping company, Square helps the small businesses you love thrive. And if you…”
“And right now, listeners can get up to $200 off Square hardware when you sign up for square.com slash go slash almost 30. That's square.com slash go slash almost 30 to get started with square and build a setup that works the way you do. You know, I'm trying to climb the corporate ladder.”
“Square helps you run your business more smoothly, bringing payments, operations, and insights together in one place so you're ready for whatever's next. Right now, listeners can get up to $200 off Square Hardware when you sign up at square.com slash go slash mindset mentor.”
Brands buying the same shows
Advertisers that overlap with Square on the most podcasts.
- BetterHelp 9 shared podcasts · mental health
- Box 8 shared podcasts · b2b
- T-Mobile 8 shared podcasts · telecom
- LinkedIn 8 shared podcasts · b2b
- McDonald's 7 shared podcasts · food
- Wayfair 7 shared podcasts · home
- Toyota 7 shared podcasts · auto
- Shopify 7 shared podcasts · ecommerce software
Square podcast advertising FAQ
Which podcasts does Square sponsor?
Square has run 86 ad placements across 13 podcasts tracked by podintel, including The School of Greatness, The Bill Simmons Podcast, SmartLess, The Mindset Mentor and Crime Junkie. The full table on this page lists every show with first and last seen dates and the offer used on each.
Are Square podcast ads host-read or dynamically inserted?
26% of Square placements are host-read and 74% are dynamically inserted. 77% run as mid-roll ads.
What is the Square podcast promo code?
Square uses a different offer per show. The most common landing page is square.com and the most common promo code is FREAK. The show table lists the code and URL for each podcast.
How much does Square spend on podcast advertising?
podintel does not estimate spend. We count actual placements heard in episodes: 86 in the last six months across 13 shows, with 13 in 2026-09. Spend estimates from other sources multiply assumed CPMs by assumed downloads; placements are what actually aired.
What kind of podcasts does Square advertise on?
Mostly self development, interview and lifestyle podcasts, largely on shows hosted by Simplecast and Megaphone (Spotify). Brands that buy the same shows include BetterHelp, Box, T-Mobile and LinkedIn.