Quitting is sometimes the right decision. Here's how to know when to walk away

Sep 14, 2026 · 17 min

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EP · Life Kit · Quitting is sometimes the right decision. Here's how to know when to walk away17:25

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Charles Schwab

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Carvana

carvana.com

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Charles Schwab

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Whole Foods Market

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Transcript

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Ad · Charles Schwab

0:00This message comes from Schwab.

0:02At Schwab, you can get everything from self-directed investing to full-service wealth management all in one place.

0:09No matter your investing goal, life stage, amount to invest, or know-how, you can invest your way with Schwab.

0:16You're listening to LifeKit from NPR.

0:21Hey, it's Marielle.

0:23Raise your hand if you've heard one of these sayings.

0:27Don't be a quitter.

0:29Winners never quit, and quitters never win.

0:32If at first you don't succeed, try, try again.

0:38There's all this stuff around quitting that makes it seem cowardly.

0:42This is Annie Duke, a cognitive psychologist, a decision strategist, and a former professional poker player.

0:48She wrote a book called Quit, and she says, we tend to think about quitting as a failure.

0:54Even though it's not failure, if you're doing it in a situation where you ought to be walking away, that's a success.

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