Mazda, a auto brand (mazdausa.com), is one of the podcast advertisers podintel tracks. In the last six months Mazda sponsored 90 episodes across 6 podcasts, a total of 105 ad placements, most often on On Purpose with Jay Shetty, The Mel Robbins Podcast, SmartLess and The Bill Simmons Podcast. 42% of those ads were host-read and 58% were dynamically inserted. The most recent Mazda podcast ad aired Sep 25, 2026.
Use this page to see which podcast audience Mazda buys, the offer and landing page it runs on each podcast, example ad reads from the transcripts, which hosting networks carry its ads, and which competing brands sponsor the same podcasts. Everything is counted from the audio; nothing is estimated.
Latest placement
Every Mazda podcast ad
How Mazda advertises on podcasts
host-read sponsorships. 58% dynamically inserted ads.
mid-roll · 49% pre-roll · 6% post-roll.
self development 87% · interview 10% · health 3%
most common landing page, code MEL. One URL per show for attribution.
Mazda's podcast advertising is mostly dynamically inserted: the same pre-produced spot is stitched into many shows by the hosting platform, so the buy is closer to programmatic audio than to a sponsorship. Most placements ran on shows hosted by Megaphone (Spotify), Simplecast and Libsyn. podintel does not estimate spend; the figures here are placements actually heard in the audio.
Mazda podcast sponsorships by show
Every podcast where Mazda ads were heard, with the landing page and promo code used on that show. The vanity URL tells you which shows are on a direct-response deal.
| Podcast | Placements | Host-read / inserted | Offer URL | Code | First seen | Last seen |
|---|---|---|---|---|---|---|
| On Purpose with Jay Shetty | 63 | 22 / 41 | mazdausa.com | Mar 18, 2026 | Sep 21, 2026 | |
| The Mel Robbins Podcast | 27 | 14 / 13 | mazdausa.com | MEL | Mar 26, 2026 | Sep 17, 2026 |
| SmartLess | 6 | 6 / 0 | mazdausa.com | Jun 8, 2026 | Aug 17, 2026 | |
| The Bill Simmons Podcast | 5 | 1 / 4 | mazdausa.com | Apr 17, 2026 | Sep 25, 2026 | |
| Mind Pump: Raw Fitness Truth | 3 | 1 / 2 | galpanmazda.com | May 13, 2026 | Jun 25, 2026 | |
| The Rachel Hollis Podcast | 1 | 0 / 1 | mazdausa.com | Jul 17, 2026 | Jul 17, 2026 |
What a Mazda podcast ad sounds like
Host-read Mazda ads quoted from episode transcripts: the hook, the pitch and the offer. Click through for the full read in context.
“features that help keep you more aware, more connected and more engaged, Mazda helps you feel ready for whatever the road brings. It's why Mazda has been named Consumer Reports' safest new car brand. And as of July 2026, Mazda has won more 2026 IIHS Top Safety Pick Plus awards than any other car brand. Visit www.iihs.org to learn more. A lot can happen when an accident doesn't. Visit MazdaUSA.com to learn more. Consumer Reports does not endorse products or services.”
“That's Mazda's philosophy when designing every vehicle. Their proactive safety features help keep you more aware, connected, and engaged during every drive, which means your car does more than help protect you. It makes you a safer driver, which helps protect everyone. That's why Mazda has been named Consumer Reports' safest new car brand. To learn more, visit MazdaUSA.com. Consumer Reports does not endorse products or services.”
“That's Mazda's philosophy when designing every vehicle. Their proactive safety features help keep you more aware, connected, and engaged during every drive, which means your car does more than help protect you. It helps make you a safer driver, which helps protect everyone. That's why Mazda has been named Consumer Reports' safest new car brand.”
“This episode is brought to you by Mazda. There's driving and then there's driving with peace of mind. Not just when you drive with me, you drive with peace of mind. I'm one of the great drivers, but knowing you're behind the wheel of Consumer Reports' safest new car brand, that's Mazda. That's going to give you peace of mind. The Mazda CX50 hybrid comes standard with a suite of proactive safety features. So confidence isn't an upgrade. It's a given. Mazda, move and be moved. Visit MazdaUSA.com and discover…”
“Galpin Mazda, one of the largest inventories of Mazdas anywhere on earth. And they are ready for immediate delivery after you simply log on to galpinmazda.com. You know the general manager because I know the general manager. So ask for Dan Sterkle. Get that 10-year 100,000-mile limited powertrain warranty in almost every pre-owned and every new Mazda they have in stock. And again, you can shop and buy from home. Find your vehicle at galpinmazda.com. Set up your finance release terms and they'll drive it right to you. Again, it's…”
Brands buying the same shows
Advertisers that overlap with Mazda on the most podcasts.
- Wayfair 5 shared podcasts · home
- Square 4 shared podcasts · b2b
- Whole Foods Market 4 shared podcasts · retail
- Away 4 shared podcasts · travel
- Max 4 shared podcasts · media
- Function Health 4 shared podcasts · health testing
- BetterHelp 4 shared podcasts · mental health
- Ashley 3 shared podcasts · auto detected
Other auto advertisers
Mazda's competitors on podcasts, by placements.
- Carvana 230 placements
- Land Rover 212 placements
- Toyota 65 placements
- Autotrader 26 placements
- Chevrolet 15 placements
- Kia 8 placements
- Subaru 8 placements
- Jeep 8 placements
Mazda podcast advertising FAQ
Which podcasts does Mazda sponsor?
Mazda has run 105 ad placements across 6 podcasts tracked by podintel, including On Purpose with Jay Shetty, The Mel Robbins Podcast, SmartLess, The Bill Simmons Podcast and Mind Pump: Raw Fitness Truth. The full table on this page lists every show with first and last seen dates and the offer used on each.
Are Mazda podcast ads host-read or dynamically inserted?
42% of Mazda placements are host-read and 58% are dynamically inserted. 46% run as mid-roll ads.
What is the Mazda podcast promo code?
Mazda uses a different offer per show. The most common landing page is mazdausa.com and the most common promo code is MEL. The show table lists the code and URL for each podcast.
How much does Mazda spend on podcast advertising?
podintel does not estimate spend. We count actual placements heard in episodes: 105 in the last six months across 6 shows, with 20 in 2026-09. Spend estimates from other sources multiply assumed CPMs by assumed downloads; placements are what actually aired.
What kind of podcasts does Mazda advertise on?
Mostly self development, interview and health podcasts, largely on shows hosted by Megaphone (Spotify) and Simplecast. Brands that buy the same shows include Wayfair, Square, Whole Foods Market and Away.